TypePad officially launched

Filed as General on October 7, 2003 10:47 am

by Duncan

After beta and demo testing the Trott’s have finally launched TypePad; this from their media release:
Six Apart Ltd., the makers of the highly acclaimed Movable Type weblog software, today launched TypePad(TM), a hosted service providing powerful, yet intuitive tools for creating full-featured private or public weblogs. Built in response to the needs of the next generation of webloggers — everyday people who wish to use weblogs to communicate with family, friends and topic-focused communities — TypePad is designed to make it simple for anyone on the Internet to publish easily accessible, media-rich weblogs and photo albums.

Weblogs, commonly referred to as “blogs” for short, are one of the fastest growing phenomena on the web, with millions of webloggers all over the world participating in the medium by publishing their thoughts on any topic in this simple, richly linked format. Six Apart, founded by the husband and wife team of Ben Trott and Mena G. Trott, has been a technological innovator in the weblog space since its launch of Movable Type in October 2001. Movable Type, which is highly regarded among the blogging community, is powering the weblogs of almost all major presidential candidates, several multi-national companies and many well-known webloggers.

Built on the powerful Movable Type engine, TypePad is the first service to offer robust weblog features, including versatile archiving, integrated comments, customizable designs and mobile weblogging (moblogging), available to general consumers, by combining publishing and management tools with integrated web hosting.

Weblogging made accessible to everyone

“For many casual observers, weblogging has seemed like a communication medium designed primarily for pundits and activists,” said Six Apart CEO Mena Trott. “But not every weblogger intends to change the world or command an audience of thousands with their weblog. With TypePad, we are determined to bring weblogs to a new audience, an audience who may choose to publish a private or public weblog to an audience of 1 or 100,000.”

Trott said those new to weblogging, especially families, will discover why there has been so much excitement about the format. “Posting to a TypePad weblog is no more difficult than sending an email to family members. The difference, however, is in the end result. Instead of sending an email that gets buried in an inbox amongst an avalanche of spam, weblog posts are kept in a browser-friendly format that is archived, media-rich and, if desired, password protected,” she said.

Simple enough for beginners and powerful enough for experts

TypePad’s three-tiered plan structure (Basic, Plus and Pro) enables users of various experience levels, from novices to experts, to feel comfortable publishing their content online. Users are able to choose a TypePad level that best suits their needs and abilities. All subscribers can sign up for a 30-Day free trial to discover the features of TypePad and see if the service is right for them.

Pricing

Subscribers can sign up for a 30-Day free trial to discover the features of TypePad and see if the service is right for them. Subscribers can choose from the following options:

TypePad Basic: $4.95 per month

TypePad Plus: $8.95 per month

TypePad Pro: $14.95 per month

A full feature comparison chart of the various TypePad levels can be found at http://www.typepad.com/site/comparison.html

About Six Apart

Six Apart Ltd., based in San Mateo, CA, is the company behind the Movable Type personal publishing system and the TypePad personal weblogging service. Founded by husband and wife team Ben Trott and Mena G. Trott in 2002 and funded by Neoteny Co., Ltd, Six Apart creates tools that enable tens of thousands of individuals, organizations and corporations to participate in the web’s full potential by publishing their ideas on the Internet with simple, yet powerful software and services. For more information about Six Apart, TypePad and Movable Type, visit the Six Apart corporate weblog at www.sixapart.com

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