June 19, 2004

Blogs Attract Advertising Dollars

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For many, this will be stating the blatantly obvious, but this article still plays its part in painting the ever expanding picture of the influence and power of the blogosphere
WHIR Article Central> Web logs, or blogs, once thought as nothing more than an outlet to vent one’s frustrations, are shaping up to be a cash source for writers who are selling advertising on their sites. Some top bloggers who carry advertising say they make hundreds to thousands of dollars a month, while others typically make $20 to $50, which covers their hosting costs. San Francisco-based research company Technorati says there are about 2.5 million blogs, with 10,000 being created daily, while the Pew Research Center estimates that two to seven percent of adult Internet users write a blog, and 11 percent visit blogs. read more>

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Is This the Future of Journalism?

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Newsweek covers nano-publishing and the Korean site Ohmynews, with a very interesting quote: “Weblogs have become a national hobby”
Newsweek> “Oh Yeon Ho is a lean, intense journalist who came of age during turbulent political unrest in Korea in the mid-’80s—and a media environment in which old-line and often conservative newspapers dominated the national scene. For a decade, Oh worked as a conventional magazine journalist, but in early 2000 he launched his own news site—just before the bursting of the Internet bubble…” read more>

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Microsoft’s new rules of engagement

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An interesting article at Infoworld on Microsofts new corporate strategy which includes blogging
Infoworld> “…Microsoft is steaming toward direct engagement with developers in the trenches, despite all the rational business arguments against it. By engagement, I mean free, public access to interim builds of tools, attentive two-way communication through blogs, and soon, an issue tracking system that’s open to all customers…” read full story>

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June 16, 2004

Blogs With Flavor

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the rise of the food blogs: I can see the TV series now: “Blog Tucker Man”
journalnow.com> Just as cookbooks were once considered recreational reading for food lovers, Web sites called food blogs are now used by increasing numbers of us for culinary dreaming, recipes and not-so-occasional soul searching. I know this because I’ve succumbed to the lure and now spend hours each week writing my own blog and reading others. read more>

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Blogging is Here to Stay, According to WordBiz.com Survey

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Press Release> In a recent survey of its readers, award-winning WordBiz Report discovered that marketers see blogging as more than just a current fad. 63.8% percent of readers surveyed felt that blogging was here to stay, while only 8.5% percent believe it’s just a passing trend. The remaining 27.7% were unsure, either because they didn’t know what a blog was, or they did not have complete confidence in the future of this new technology. Blogs, or Weblogs, represent the latest trend in online content management. Writers can easily publish and syndicate content in chronological posts. The content can either be viewed on the Web or on a subscriber’s desktop via newsreading software.
read more

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Thousands of Blogs Fall Silent

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I noticed something going on here, but with no RSS reader I totally missed the boat: Sharpreader is back and Dave’s been upsetting people! Never a dull moment in the blogosphere! However if Dave is sick, as is suggested by this article, we do wish him well.
Wired> Blogging pioneer Dave Winer unexpectedly closed Weblogs.com, his free blog-hosting service, on Sunday, leaving thousands of bloggers without access to their blogs. Blogs affected by the shutdown now redirect to a generic message posted by Winer. Some bloggers are screaming that the shutdown is a serial “blog murder.” Other bloggers slammed the people whose blogs have vanished from the Internet, saying that no one should expect continuity from a free service. read more>

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June 15, 2004

Study Shows Blog Readers Defy Stereotypes

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Very interesting read….
MediaPost> Blog readers are just a bunch of kids with too many opinions, too little money, and too much time on their hands. Think again. According to a survey of blog readers conducted by Weblog ad network Blogads, they’re older and wealthier than what’s portrayed by their stereotype. What’s more: many buy and donate online, spend on books and magazines, and have clicked on a blog ad. In what may be the first survey of blog readers as an emerging demographic, Blogads asked 17,159 blog site visitors about their age, income, media consumption, online spending habits, and political affiliations during a two-day period in May. It turns out that 61 percent of blog readers who participated in the survey are over 30 years of age. Almost 30 percent are between the ages of 31 and 40, while over 37 percent span the ages of 41-60. And nearly 40 percent have a household income of $90K and above. read more>

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June 14, 2004

Blog makes paper

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saukvalley.com> Online journals are routinely disparaged or ignored as unworthy of any medium beyond electrons. Not Brian Dear’s. The San Diego Reader, a free newsweekly, is publishing 8,000 words from his blog this week — as its cover story. “As far as I know, this is a first,” Dear boasted on his site this week. read more>

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Meet Joe Blog

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Interesting coverage from Time, it all helps to in spreading the word.
Time> Why are more and more people getting their news from amateur websites called blogs? Because they’re fast, funny and totally biased read more>

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Calacanis gets clucky

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Continuing the spread of his blogging empire, Weblogs Inc guru Jason McCabe Calacanis has lowered his standards to that of a child with another “I wonder what that blog is about” site, this one called Blogging Baby.

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