Realtors flock to blogs

Filed as News on February 28, 2005 8:25 pm

by Duncan

Not content to leave John Mudd alone to represent the real estate industry in the Blogosphere, real estate agents are flocking to blogging according to a list provided at The Realty Gram blog, a new blog recently launched by Frances Flynn Thorsen of Realty World Benchmark Realty Bethlehem, P.A.

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  1. By Soho Properties posted on February 16, 2006 at 10:27 am
    Want an avatar? Get a gravatar! • You can link to this comment

    It is now two months since V9 Design & BUild ( started to regroup their efforts in contemporary SEO strategies. Our real estate start-up was taken as the guinea pig for the exploration of our new SEO techniques — and with staggering early results.

    The site is still only four months old and therefore in the pending tray of Google’s, and to some extent Yahoo’s ’sandbox’. Still, the strategies they employed this year has seen site traffic quintupled.

    What they did was to install WordPress as a seamless addition to the website, fill it with highly relevant copy, with Technorati trackbacks, register all of its pages with Google Sitemap and ping a hundred or more news aggregators. Blogcrawler now dominates the referrers list.

    Alongside the on-site blogs, they saw that a certain blogspot was appearing above many of the established estate agents in Bangkok. They researched (via Overture) all the property-related keywords and set up blogs with Blogspot for each, slightly amending the on-site copy — so as not to get blacklisted — and optimised the selected keywords, linked them all together with them all pointing to the website. Now, when searching for ‘tenancy management bangkok’ the site completely dominates the stage: the website plus blogs are #1-19 on MSN. As the site does not reciprocate, they now have twenty quality inbounds, helping the site’s real keywords to succeed.

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