Feedster and AdBrite Partner in blog ads deal

Filed as General on April 21, 2005 8:37 pm

by Duncan

RSS search engine Feedster and advertising service AdBrite today announced that they are partnering to offer blog publishers a complete suite of tools for buying and selling ads.

“AdBrite makes it easy for bloggers to earn money by connecting them directly with interested advertisers. Using AdBrite, the only thing bloggers need to do is write their blog, approve ads, and cash checks,” said Philip Kaplan, CEO of AdBrite. “We are pleased to offer the Feedster community the opportunity to join the more than 4,000 sites already taking advantage of AdBrite’s ever-growing Internet ad marketplace.”

“We’ve partnered with AdBrite because we have similar objectives in our approach to advertising. This program enables both high volume blogs and smaller, highly targeted properties to generate revenue,” said Chris Redlitz, VP, Feedster. “Smaller sites also profit from Feedster’s direct sales efforts to high profile advertisers. Publishers in our Network will gain access to advertisers they couldn’€™t sell to on an individual basis.”

The partnership with AdBrite is the first opportunity for publishers who sign up for the Feedster Media Network to monetize their traffic. Publishers can soon earn revenue from ads in RSS feeds and Podcasts. Prominent blogs such as Buzzhit, Metroblogs, Lockergnome, Bittsplitter, Muniwireless, and SkypeJournal are charter publishers in the network.

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