Toyota Canada targetting bloggers as part of Yaris campaign

OK, so this isn’t major news, but as the owner of a 3 door Toyota Echo (hey, don’t laugh…that’s my job at nearly everyone else when I fill her up at $1.38 AUD/ litre) I’m interested to note that Toyota Canada is targetting “dedicated internet users who frequent chat rooms, download music and exchange blogs”, which is interesting because my 2003 Echo doesn’t play MP3 files that I know of :-)

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