Comments on: Adsense described as Google’s “Shadow Payroll” http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/ The leading source of news covering social media and the blogosphere. Mon, 13 Feb 2012 06:52:13 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Anthony http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/comment-page-1/#comment-80870 Anthony Mon, 16 Jan 2006 23:14:44 +0000 http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/#comment-80870 From soemone not running YPN ads but observing them at other people's sites I've noticed YPN's targeting is a bit more diversified and not quite as focused as Google's at the moment. From soemone not running YPN ads but observing them at other people’s sites I’ve noticed YPN’s targeting is a bit more diversified and not quite as focused as Google’s at the moment.

]]> By: Cary http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/comment-page-1/#comment-80788 Cary Mon, 16 Jan 2006 15:59:36 +0000 http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/#comment-80788 What I don't understand is how two ad formats that look so incredibly similar (Google, Yahoo) can get such a different CTR... Somebody explain this to me :( What I don’t understand is how two ad formats that look so incredibly similar (Google, Yahoo) can get such a different CTR…

Somebody explain this to me :(

]]> By: Duncan Riley http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/comment-page-1/#comment-80755 Duncan Riley Mon, 16 Jan 2006 11:00:39 +0000 http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/#comment-80755 certainly on YPN per click I've gotten far better returns, although the CTR is much lower. I just cant believe that Google returns nearly 80%, I'd think its more like 30-40% for most people, particuarly given the whole "smart pricing" thing. I've bid and bought ads on Adwords as well so I've got a decent idea on what publishers pay for the ads, there is NO way in the world that they pay over 50% for most people. certainly on YPN per click I’ve gotten far better returns, although the CTR is much lower. I just cant believe that Google returns nearly 80%, I’d think its more like 30-40% for most people, particuarly given the whole “smart pricing” thing. I’ve bid and bought ads on Adwords as well so I’ve got a decent idea on what publishers pay for the ads, there is NO way in the world that they pay over 50% for most people.

]]> By: Anthony http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/comment-page-1/#comment-80749 Anthony Mon, 16 Jan 2006 08:23:28 +0000 http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/#comment-80749 Sorry my comment should have read: I’ve never bought into the theory of Google taking a massive cut of a publishers's Adsense earnings. I've always thought Google gave back a 70-80 percent cut to publishers. Duncan you need the preview button for people like me that need to re-read comments for submitting. Are you saying from what you've seen is that YPN give a greater percentage? Sorry my comment should have read:

I’ve never bought into the theory of Google taking a massive cut of a publishers’s Adsense earnings. I’ve always thought Google gave back a 70-80 percent cut to publishers.

Duncan you need the preview button for people like me that need to re-read comments for submitting.

Are you saying from what you’ve seen is that YPN give a greater percentage?

]]> By: Duncan Riley http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/comment-page-1/#comment-80747 Duncan Riley Mon, 16 Jan 2006 07:54:54 +0000 http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/#comment-80747 Given the returns I see on YPN per click neither do I :-) Given the returns I see on YPN per click neither do I :-)

]]> By: Anthony http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/comment-page-1/#comment-80746 Anthony Mon, 16 Jan 2006 07:44:42 +0000 http://www.blogherald.com/2006/01/16/adsense-described-as-googles-shadow-payroll/#comment-80746 I've never bought into the Google taking a massive cut of Adsense earnings. I’ve never bought into the Google taking a massive cut of Adsense earnings.

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