Feedster Expands into Japan

March 7, 2006 | By Duncan | Filed Under General

Feedster has announced that it is expanding into Japan by partnering with Mitsui & Co., Ltd., a diversified and comprehensive trading companies and a Feedster investor.

As part of the Mitsui partnership, Feedster’s syndicated content service will provide Japanese web publishers with web-based tool to help editors tailor aggregated feeds to generate new content and new ad inventory.

â€œBlogging and feed creation continue to experience explosive growth around the world. In the US alone, our index has exceeded 25 million sources,â€? says Chris Redlitz, president of Feedster. â€œBy using Mitsui’s evolving media group, Feedster is entering a very hot market at just the right time with a product mix and a partner that will accelerate our growth in Japan.â€?

â€œThrough strong relationships with major US partners like Feedster, Mitsui will establish its market leadership in Japan for a variety of e-marketing services that satisfy e-commerce client needs,â€? says Andrew VanEtten, senior director of Mitsui & Co., (U.S.A.), Inc. Consumer Service Business Dept. â€œWe are confident that Feedster and Mitsui will enjoy rapid and great success in Japan.â€?

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