BBC Launches Blog Network & Blog Portal

Filed as General on April 8, 2006 2:52 pm

The BBC has combined their blogs into a blog network and launched a new portal to aggregator them.

Ben Metcalfe of the BBC comments on the launch on his blog:

If I’ve had any involvement in this project, it’s to ensure that the blogs became a cohesive ‘Network’. I like to describe it as:

“a structured content horizontal that spans our diverse content verticals�
(see, I can speak executive too!).

The ‘glue’ that creates this cohesion is the Blog Portal itself – an immediate + up-to-date snapshot of the conversations happening within the fabric of our divisions verticals.

A quick glance at the BBC News Portal site shows a basic news aggregation site across their various blogs. It actually reminds me of an older version of 9rules’s site.

This post was written by
Matt Craven

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