Alexa data is suspect…

May 18, 2006 | By Matt Craven | Filed Under News

Matt Cutts states that Alexa data is suspect, citing a comparison between his blog and the ask.com search engine.

And he’s right. Alexa data relies heavily upon those that choose to install the Alexa toolbar - which is predominantly webmasters, search engine optimization specialists, and others in related systems (systems administration, web design, and so on).

What’s the solution? Over at ReveNews, Jim Kukral asks where the Google version of Alexa is… after all, doesn’t Google have more traffic and related data than anyone else?

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About the author: Matt Craven is the former editor & publisher of The Blog Herald. Currently, Matt is the co-founder of Bryghtpath LLC, a boutique web 2.0 firm located in Minneapolis, Minnesota. He blogs at Telegraphik & The Blog Herald. You can follow him on Twitter.

Comments

3 Responses to “Alexa data is suspect…”

Marketing Blog Roundup » Simplenomics on May 18th, 2006 7:16 am

[…] eems I’m not the only one who thinks Alexa data is not all it’s thought to be. The Blog Herald has a post that quotes Matt Cutts, a borned and bred Kentuckian like […]
Shane on May 18th, 2006 8:09 am

I bet google does not make an alexa type thing because if they did some really smart genius would reverse engineer it and figure out how they rank people in the serps
Laura on May 21st, 2006 4:53 pm

A Google Alexa clone won’t be worth anything either. Until all those SEO sites finally choke on their own spam there is no way to rank sites. Most of the sites that have a high page rank are full of ads and canned/ cloned content. What does a high page rank matter if no one wants to wade through the garbage they produce.

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