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	<title>Comments on: Digg&#8217;s anti-social behavior the first of more to come?</title>
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	<link>http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/</link>
	<description>The leading source of news covering social media and the blogosphere.</description>
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		<title>By: Don&#8217;t Google it with Yahoo at The Blog Herald</title>
		<link>http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/comment-page-1/#comment-129425</link>
		<dc:creator>Don&#8217;t Google it with Yahoo at The Blog Herald</dc:creator>
		<pubDate>Thu, 26 Oct 2006 07:54:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/#comment-129425</guid>
		<description>[...] The post does however remind you that your trademark is yours to protect. Digg has done this in the past, and by doing it they pissed off a lot of people. How you handle your trademark is a very delicate topic for lots of companies today, especially in the Web 2.0 field since there are so many business models that build upon a friendly user base. [...]</description>
		<content:encoded><![CDATA[<p>[...] The post does however remind you that your trademark is yours to protect. Digg has done this in the past, and by doing it they pissed off a lot of people. How you handle your trademark is a very delicate topic for lots of companies today, especially in the Web 2.0 field since there are so many business models that build upon a friendly user base. [...]</p>
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		<title>By: Big Roy</title>
		<link>http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/comment-page-1/#comment-113772</link>
		<dc:creator>Big Roy</dc:creator>
		<pubDate>Wed, 30 Aug 2006 19:50:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/#comment-113772</guid>
		<description>What the average Digg user is starting to realize is. It&#039;s all about the money and always will be. The comments on this story in Digg were very telling.

They didn&#039;t have to send the lawyers. They just as easily could have sent an email or a certified letter. I think the lawyers right out of the chute is what made a lot of people angry.</description>
		<content:encoded><![CDATA[<p>What the average Digg user is starting to realize is. It&#8217;s all about the money and always will be. The comments on this story in Digg were very telling.</p>
<p>They didn&#8217;t have to send the lawyers. They just as easily could have sent an email or a certified letter. I think the lawyers right out of the chute is what made a lot of people angry.</p>
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		<title>By: The Canadian Geek - &#187; What Digg Controversy?</title>
		<link>http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/comment-page-1/#comment-113730</link>
		<dc:creator>The Canadian Geek - &#187; What Digg Controversy?</dc:creator>
		<pubDate>Wed, 30 Aug 2006 13:41:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/#comment-113730</guid>
		<description>[...] For the life of me I can&#8217;t figure out this so called controversy over Digg.com. [...]</description>
		<content:encoded><![CDATA[<p>[...] For the life of me I can&#8217;t figure out this so called controversy over Digg.com. [...]</p>
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		<title>By: Daniel Golding</title>
		<link>http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/comment-page-1/#comment-113542</link>
		<dc:creator>Daniel Golding</dc:creator>
		<pubDate>Wed, 30 Aug 2006 03:31:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/#comment-113542</guid>
		<description>This is not an option under US Trademark law - if they don&#039;t vigerously defend Digg in this way, they will lose all right to it. Its not a great system, but they are stick with it. Its not about have the right to enforce it - in this case, they have a legal duty to &quot;use it or lose it&quot;. They must be able to demonstrate this in court.</description>
		<content:encoded><![CDATA[<p>This is not an option under US Trademark law &#8211; if they don&#8217;t vigerously defend Digg in this way, they will lose all right to it. Its not a great system, but they are stick with it. Its not about have the right to enforce it &#8211; in this case, they have a legal duty to &#8220;use it or lose it&#8221;. They must be able to demonstrate this in court.</p>
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		<title>By: Tony</title>
		<link>http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/comment-page-1/#comment-113538</link>
		<dc:creator>Tony</dc:creator>
		<pubDate>Wed, 30 Aug 2006 03:24:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/#comment-113538</guid>
		<description>Well, I think the difficult part you&#039;ve really hit on:

As web2.0 startups start attracting attention and bags of VC cash -- will it treat its community that supported it, and indeed it *depends on* (its _social_ content networking afterall), any differently when this sort of thing happens?

Yeah, everyone looks to KRo (Kevin Rose) when the crap flies, but he&#039;s only one part of the Digg equation now (albeit an important figure head). 

And I think no one begrudges Digg for protecting their TM (it sounds likeyou kind of have to) -- its the way in which it was done.  

Getting a cease and desist order, quite frankly, is pretty nasty business.  And unless VC&#039;s and their lawyers get a better understanding of how important the community is in driving web2.0 success, there will be a helluva lot more cease and desist order thrown about in the near future.

... and other legally related shenanigans.

Cheers
t @ dji</description>
		<content:encoded><![CDATA[<p>Well, I think the difficult part you&#8217;ve really hit on:</p>
<p>As web2.0 startups start attracting attention and bags of VC cash &#8212; will it treat its community that supported it, and indeed it *depends on* (its _social_ content networking afterall), any differently when this sort of thing happens?</p>
<p>Yeah, everyone looks to KRo (Kevin Rose) when the crap flies, but he&#8217;s only one part of the Digg equation now (albeit an important figure head). </p>
<p>And I think no one begrudges Digg for protecting their TM (it sounds likeyou kind of have to) &#8212; its the way in which it was done.  </p>
<p>Getting a cease and desist order, quite frankly, is pretty nasty business.  And unless VC&#8217;s and their lawyers get a better understanding of how important the community is in driving web2.0 success, there will be a helluva lot more cease and desist order thrown about in the near future.</p>
<p>&#8230; and other legally related shenanigans.</p>
<p>Cheers<br />
t @ dji</p>
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		<title>By: Anonymous</title>
		<link>http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/comment-page-1/#comment-113448</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Tue, 29 Aug 2006 23:39:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/#comment-113448</guid>
		<description>Im not one to stick up for companies pushing the little guys around at all but come on people its their brand and as much as we don&#039;t want them to enforce it, they have every right to. Seriously, if your making something you should be creative and not just pickup a name from a website you like and plea that you thought it was helping them.</description>
		<content:encoded><![CDATA[<p>Im not one to stick up for companies pushing the little guys around at all but come on people its their brand and as much as we don&#8217;t want them to enforce it, they have every right to. Seriously, if your making something you should be creative and not just pickup a name from a website you like and plea that you thought it was helping them.</p>
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		<title>By: Miha</title>
		<link>http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/comment-page-1/#comment-113436</link>
		<dc:creator>Miha</dc:creator>
		<pubDate>Tue, 29 Aug 2006 20:06:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.blogherald.com/2006/08/29/diggs-anti-social-behavior-the-first-of-more-to-come/#comment-113436</guid>
		<description>Digg should not do this... the little guys could not harm them and their brand... digg should be ashamed for actions like this.</description>
		<content:encoded><![CDATA[<p>Digg should not do this&#8230; the little guys could not harm them and their brand&#8230; digg should be ashamed for actions like this.</p>
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