Comments on: What Does Social Media Really Mean for PR? http://www.blogherald.com/2007/03/09/what-does-social-media-really-mean-for-pr/ The leading source of news covering social media and the blogosphere. Mon, 13 Feb 2012 06:52:13 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Tony Hung http://www.blogherald.com/2007/03/09/what-does-social-media-really-mean-for-pr/comment-page-1/#comment-173597 Tony Hung Fri, 09 Mar 2007 18:28:12 +0000 http://www.blogherald.com/2007/03/09/what-does-social-media-really-mean-for-pr/#comment-173597 Tempering the enthusiasm for all things "2.0" is a wise thing -- particularly when most average folks either have no idea, nor any inclination to participate in a "2.0" sort of way. Having said that, I'll echo Cathy's sentiments ... the train is coming, and the question will be how fast the adoption of a new set of these kinds of interests and behaviours will become the norm. cheers t Tempering the enthusiasm for all things “2.0″ is a wise thing — particularly when most average folks either have no idea, nor any inclination to participate in a “2.0″ sort of way.

Having said that, I’ll echo Cathy’s sentiments … the train is coming, and the question will be how fast the adoption of a new set of these kinds of interests and behaviours will become the norm.

cheers
t

]]> By: Cathy Kurzbock http://www.blogherald.com/2007/03/09/what-does-social-media-really-mean-for-pr/comment-page-1/#comment-173527 Cathy Kurzbock Fri, 09 Mar 2007 15:17:02 +0000 http://www.blogherald.com/2007/03/09/what-does-social-media-really-mean-for-pr/#comment-173527 Great post, Chris. You seem to have captured the essence of most of my questions about PR and social media (can we call this PR 2.0?), but I’m newer to this than you. I haven’t yet been waiting for the snack car – I’ve just bought my ticket. But I do believe the train is coming, especially with the increasing number of cases like the YouTube-induced bankruptcy of Kryptonite and the success of Dell’s new Ideastorm blog. I think Stuart MacDonald made it clear for me the other night at the CPRS blogger relations event. He said that bloggers sure are an influential audience, but clipping, monitoring, and pitching them is only half of the story. I don’t think a lot of CEOs realize that. Stuart noted that those CEOs should strive to be those influencers and I think he’s on to something. Maybe I’m just an optimist. P.S. Nice pluralization of social media – I hadn’t thought to do it until Dave’s post on PR Works. Great post, Chris.

You seem to have captured the essence of most of my questions about PR and social media (can we call this PR 2.0?), but I’m newer to this than you. I haven’t yet been waiting for the snack car – I’ve just bought my ticket.

But I do believe the train is coming, especially with the increasing number of cases like the YouTube-induced bankruptcy of Kryptonite and the success of Dell’s new Ideastorm blog.

I think Stuart MacDonald made it clear for me the other night at the CPRS blogger relations event. He said that bloggers sure are an influential audience, but clipping, monitoring, and pitching them is only half of the story. I don’t think a lot of CEOs realize that. Stuart noted that those CEOs should strive to be those influencers and I think he’s on to something. Maybe I’m just an optimist.

P.S. Nice pluralization of social media – I hadn’t thought to do it until Dave’s post on PR Works.

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