One good definition of inegrity is: When you do the right thing even when no one is looking.

What you do in your own time (and done discretely, I hope) remains discrete.

I guess that sorta depends on where you flick your boogers, eh?

Seriously though, Tony, our own morality and ethics really only come to light in what we do when we are reasonably certain we won’t get caught.

I agree with the above commenters. When you put something on line, it is best to assume someone somewhere will find out about it. It’s a case where the high ground is always safest.

I think you’ve hit the nail on the head here. You’ve got to start off treating any venture as serious, public, and important. If you’re transparent, honest, and truthful from the beginning, people will respect you much more.

This reminds me of mud-slinging in politics. When you really put yourself in the public view, any indiscretion you may have committed (even years ago) becomes ammunition for your enemies. The best solution is to always be on your best behavior.

Thanks for the thoughtful post,
Andrew