Don’t Blog Like Fidel Castro

Filed as News on February 23, 2008 3:38 pm

Times Online has an interesting take on blogging, specifically when it comes to the personal Weblog of the soon-to-be-retired “president” of Cuba, Fidel Castro.

Bloggers know that one of the risks is inadvertently to expose too much about themselves. And Fidel was not immune: he too revealed a lot in his postings, often through omission. Indeed, his postings are as informative for what they skip as for what they include.

That is a question that all bloggers should be asking themselves: Are the things I’m leaving out of my blog more revealing than what I am including?

This particularly applies to corporate bloggers and niche bloggers who conveniently leave out references to their competitors – even when they are making international waves.

Reading a Pepsi blog without the mention of something good or bad about Coke is just silly. If the goal is greater transparency through a blog, actions speak louder than words. And sometimes the words you edit out are the ones that speak the loudest.

Don’t blog like Castro. Take a second look at your blog posts and make sure you’re sharing the whole story.

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  1. By dandellion posted on February 24, 2008 at 10:08 am
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    In music there is a saying that pause has a meaning and significance as any other tone.


  2. By Jé Maverick posted on February 24, 2008 at 3:21 pm
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    I have to disagree with the general premise behind this post.

    You can only win a marathon by running your own race. Or a 100m sprint. You lose a lot by looking around at the competition.

    Whatever you do, make it your best. :)


  3. By roberto pittsburgh posted on February 29, 2008 at 8:49 am
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  4. By Electric Blankets posted on December 13, 2010 at 5:35 am
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    actually, Fidel Castro is not at all a bad man. Cuba has one of the best government medical care in the world .”:


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