Aside from my work in the blogging world, I sometimes accept web development work on the side, such as the Parish website I recently helped launch, in collaboration with a designer colleague. I’ve also helped out my daughter’s preschool in running their own site and email system. And there have been a few organizations I’ve lent a hand to in this matter.
In all of these cases, the common denominator is the use of WordPress as the content management system. I’m sure there’s not much need to explain why. Being used to running WordPress on an entire blog/new media network, it’s almost like second nature to me. So preparing the hosting account, installing the software, uploading themes and plugins, and actually setting up and maintaining a site running WordPress is something that I’m very much comfortable with. Actually it can be a no-brainer with the easy install scripts (i.e., Fantastico) that come with most hosting packages. A few clicks and a few lines of typed-in information and you’re good to go with a basic install.
I tend to think that others share this sentiment with me. A quick Google search for “inurl:wp-login.php” will yield all indexed sites running WordPress, and some of these will not actually be in blog format, but instead websites and e-zines belonging to companies and organizations. A search for “site:.gov inurl:wp-login.php”, for instance, will show you that a number of US government organizations and local governemnt units running WP on their official websites.
Another observation of mine is that WordPress theme designers are coming up with themes and theme packages aimed at users who want to run a WordPress-powered site that is not necessarily in a blog format. For instance, there’s the Revolution Theme and WP Remix. Then there are those for users who intend to run magazine-like themes like Premium News and Zine Style. (Disclosure: WP Remix and Premium News are advertisers on the Blog Herald.)
So there is a market for WP themes not aimed at the blogging community, but rather for other entities such as corporations or businesses, or perhaps people running traditional publications. This only goes to show that easy-to use back-end software goes a long way. If there are others using WordPress for non-blogging purposes, I’d love to hear how you do it!