I know most people don’t give a hoot about what Mark Cuban says or does. However, several weeks ago when the man who made a billion by blogging decided to evict bloggers from the Dallas Maverick’s locker room, it sent waves through the national media.
Well the NBA has stepped in and said, despite Cuban’s claims that the locker room is too small to accommodate everyone, that bloggers – assuming they are credentialed – are welcome. Cuban, likely not happy that his hand was forced, took it a step further:
‘…We will encourage all bloggers to apply, whether they be someone on blogspot who has been posting for a couple weeks, kids blogging for their middle school Web site or those that work for big companies…We won’t discriminate at all.’
Cuban has maintained that the original boot for bloggers was in an effort to level the playing field; giving all bloggers equal access to professional basketball teams.
I guess the access would have been equal, as in zero.
The more important fact here is that the NBA, and most other sporting organizations recognize the power of the blog. The last thing they want are online scribes crying foul.
Can a ‘blog box’ replace the ‘press box’ in the near future? Stay tuned!