Southwest Airlines have relaunched their blog, Nuts About Southwest, on their second birthday (sort of):
Thanks for joining us on our slightly belated birthday celebration as we roll out our exciting new Nuts About Southwest platform, or as we call it around here, our “blog 2.0 site.” Don’t worry, this is still the Southwest Airlines blog, and you haven’t landed in a time warp! Rest assured, everything you liked before is still here, but we have added a lot of new “stuff” that will give you more choices in information and even provide you the ability to personalize your Nuts experience.
The Nuts About Southwest blog is often referred to as a good example of how companies should embrace blogging. Via.
Author: Thord Daniel Hedengren
Thord Daniel Hedengren is a designer, writer, and blogger, and also the former editor of The Blog Herald. He used to be a hotshot in the gaming industry in Sweden, but sold everything and went International. Most recently he wrote a book called Smashing WordPress: Beyond the Blog, and does loads of kickass design.