11.5 Billion Videos Watched Online in March

ComScore data reports that Google sites continue to hold a firm grasp on the online video space, accounting for 38% of all videos viewed (4.3 billion). Of that, 98% is straight from YouTube.

Nearly 139 million U.S. Internet users watched an average of 83 videos per viewer in March.

Since so many of us do the majority of Web searching at work, have we gotten really good at minimizing windows when danger lurks, or are employers’ more understanding of the online video phenomenon? Which leads to the bigger question: Should text bloggers, who have no interest in stepping out into the video realm, be concerned that they are losing eyeballs?

Far behind Google is Fox Interactive Media, ranked second with 477 million videos (4.2 percent), Yahoo! Sites with 328 million (2.9 percent) and Viacom Digital with 249 million (2.2 percent).

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