According to BusinessWeek, Facebook is now the most trafficked internet site in the world having recently surpassed MySpace. Facebook has over 132m users at the time of this post.
BusinessWeek’s Catherine Holahan writes:
When Facebook CEO Mark Zuckerberg wants to illustrate the impact of his social network, he tells a story about several young religious militants from Lebanon who changed their view of Western culture through Facebook friendships. The subtext to the tale is that free expression of ideas, enabled by the Web, bridges deep cultural divides. But we knew that: It’s one of the central concepts behind the Olympics, after all. What we didn’t know is that Facebook is in Lebanon.
Holahan credits some of Facebook’s success to the fact that instead of offering local language versions of the site, they opted for a technological solution and have instead provided translation tools into several languages. This has enabled Facebook to rollout in more countries than its competition – using highly accurate – and individually adjustable – translation tools.