Comments on: Blogging important for branding, says Social Media Portal http://www.blogherald.com/2008/10/20/blogging-important-for-branding-says-social-media-portal/ The leading source of news covering social media and the blogosphere. Mon, 13 Feb 2012 09:18:59 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: VlogHog http://www.blogherald.com/2008/10/20/blogging-important-for-branding-says-social-media-portal/comment-page-1/#comment-634814 VlogHog Wed, 22 Oct 2008 23:00:34 +0000 http://www.blogherald.com/?p=9017#comment-634814 This only applies if there is some universal defintion of a blog. A blog can be anything to anybody. What does being "real" mean? Many companies produce blog for promotional purposes. Any contribution will only promote the company more. That being said, aren't most blogs about promotion? Promotion of A person. An idea. A candidate. A cat. A video. Your gaming skills. Your favorite team. Why would it be any different for corporate america? This only applies if there is some universal defintion of a blog. A blog can be anything to anybody. What does being “real” mean?

Many companies produce blog for promotional purposes. Any contribution will only promote the company more.

That being said, aren’t most blogs about promotion? Promotion of A person. An idea. A candidate. A cat. A video. Your gaming skills. Your favorite team.

Why would it be any different for corporate america?

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