Seth Godin on Doing Daily Posts

Filed as News on January 13, 2009 4:27 am

Advertising Age published an email exchange with mastermind Seth Godin regarding him starting to post daily. And since it is Seth Godin, the blogosphere listens. Among other things, Godin said this on why going daily:

My goals in blogging are:
To spread ideas
To put my ideas out there and get them out of the way of the next idea
To encourage people to add alacrity to their diet
I find that I have about six bloggable ideas a day. I also find that writing twice as long a post doesn’t increase communication, it usually decreases it. And finally, I found that people get antsy if there are unread posts in their queue.

Hence, the compromise on daily.

Read the whole thing for more Godin goodness.

How often do you post on your blog?

Tags: , ,

This post was written by

You can visit the for a short bio, more posts, and other information about the author.

Submissions & Subscriptions

Submit the post to Reddit, StumbleUpon, Digg or

Did you like it? Then subscribe to our RSS feed!

  1. By Andrew G.R. posted on January 13, 2009 at 8:50 am
    Want an avatar? Get a gravatar! • You can link to this comment

    Godin is good, but totally overblown. Anyhoo…

    I think it depends on the nature of your blog. A news blog can’t afford to update only once a day. However a single daily post will probably fit the bill for a lifestyle/advice blog.


  2. By Jen posted on January 13, 2009 at 10:38 am
    Want an avatar? Get a gravatar! • You can link to this comment

    Most of the blogs that I subscribe to publish 3-4 weekly and most hav written posts stating that they have better communication amoung their readers and higher comments if they wait a few days between posts.

    I think it has a lot to do with what you are trying to accomplish with your blog and how much information you have to share.


    Your words are your own, so be nice and helpful if you can. If this is the first time you're posting a comment, it might go into moderation. Don't worry, it's not lost, so there's no need to repost it! We accept clean XHTML in comments, but don't overdo it please.