Tim Ferris has done the “unreasonable” in his terms. With the recent Tweet to Beat charity gaining 6k++ more followers, Tim is now upping the ante by giving out $3.00 to each and every follower.
There’s a reason why he’s doing this and it is all about the experience. In the same way that we were exposed to immersions to help out our community back when we were in school, Tim wants us to experience the gratification of giving the $90,000 ourselves — that’s $3.00 each.
He has outlined very detailed steps to make the donation (the first stage of gratification), and show that we made the donation in our Facebook timeline (the second stage of gratification).