Bad News for Theme Designers (or is it?)

Filed as News on July 23, 2009 3:41 pm

Darren Rowse has posted the results of a poll he ran on ProBlogger.net asking the readers who designed their blogs. The results are discouraging for theme designers focusing on doing custom work. Only 8% of the ProBlogger.net readers answering the poll (there was 2 513 of them by the way) had paid for a custom design, whereas 13% had paid for a premium theme. Most people run a free theme. Check out the full results.

So 8% of 2 513 people, that’s just over 200 potential clients for someone like me, although the poll doesn’t state how much these people actually paid for their custom theme. On the other hand, let’s say I do two themes per month, then I don’t need more than 24 clients each year, and some clients are recurring ones (obviously). It would be interesting to know what people who do buy custom themes are paying at an average, wouldn’t it?

What kind of theme are you running on your blog?

Tags: , , , , ,

This post was written by

You can visit the for a short bio, more posts, and other information about the author.


Submissions & Subscriptions

Submit the post to Reddit, StumbleUpon, Digg or Del.icio.us.

Did you like it? Then subscribe to our RSS feed!



  1. By Janet Barclay posted on July 23, 2009 at 4:50 pm
    Want an avatar? Get a gravatar! • You can link to this comment

    On both of my blogs, I have themes which I designed myself, based on a free blank theme which I found.

    Reply

  2. By Guillermo posted on July 23, 2009 at 5:48 pm
    Want an avatar? Get a gravatar! • You can link to this comment

    I’m running Thesis but have done all the customizations my self.

    If I could find a designer to help me with my cutomization at a reasonable price, I’d use it. And when I say reasonable, I’m saying not more than a $100. I guess my concept of reasonable may differ from a designer’s one! Small niche, small budget!

    Reply

  3. By John Evans (Syntagma) posted on July 23, 2009 at 6:41 pm
    Want an avatar? Get a gravatar! • You can link to this comment

    A fellow called Thord Daniel Hedengren does all mine. He must be good cos I always use him. :)

    Reply

  4. By Mary Winston posted on July 24, 2009 at 12:30 am
    Want an avatar? Get a gravatar! • You can link to this comment

    This is a bad news for designers since there’re so many free themes with good layout available on google

    Reply

  5. Is there any problem not using a bag in a Henry vacuum cleaner? | Save Money With Online CouponsJuly 28, 2009 at 6:15 am
  6. By Jamie Allsop posted on July 29, 2009 at 3:07 pm
    Want an avatar? Get a gravatar! • You can link to this comment

    Although there are many free themes out there for people to use I decided not to use them and design my blog myself as I wanted my blog to be individual to me and not based on a theme someone else had come up with.

    Reply

  7. Traffic To Your Blog | Greater Profits GroupOctober 23, 2009 at 10:23 am
  8. By Abraham van der Linde posted on October 23, 2009 at 10:57 am
    Want an avatar? Get a gravatar! • You can link to this comment

    I saw themes going from $10 up to $200. Obviously the more expensive ones are the better ones.

    I have two blogs. On Greater Profits Group I use a free premium theme called Atahualpa.

    On the other blog “The Conservation Guy at http://conservation.g-p-group.com/” I currently use a free theme from wordpress theme repository.

    I am busy designing my own theme for this blog though.

    As soon as I’m finished with the design, then “The Conservation Guy” is going to get a major revamp.

    Reply

    Your words are your own, so be nice and helpful if you can. If this is the first time you're posting a comment, it might go into moderation. Don't worry, it's not lost, so there's no need to repost it! We accept clean XHTML in comments, but don't overdo it please.

    Current day month ye@r *