Intel Ad Features ‘Social Media Chase’ With Cool Outcome

Filed as News on January 6, 2011 5:51 pm

Intel Social Media Chase CommercialHave you ever wondered what it would be like to live in a social world? I don’t mean a connected world like we current reside in, but rather to actually exist INSIDE the likes of Facebook, YouTube, Flickr and other social media sites. That’s the premise behind Intel’s newest online ad.

In “The Chase Film” the main character is chased across several social networks, while taking advantage of other computer based programs that the Intel Core i5 process is very capable of running at breakneck speeds with multiple processes running at once.

Featured  in the film is iTunes, Gmail Chat, an Intel created video game, YouTube, Flickr and even Google Maps. I particularly like the “Trash Bin” feature towards the end of the film and the part of the clip in which the main female character actually jumps inside a car ad and steals the car in an attempt to evade the men that are chasing her.

Here’s the video:

It’s not the first time Intel has created such videos, on Dec. 13 they created The Digital Story of Nativity, a retelling of the birth of Christ through various social media networks including Facebook, Twitter and Foursquare. The Digital Story has nearly reached 10 million pageviews on YouTube.

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