Users loathing Twitter’s QuickBar (which occasionally featured Promoted Trends) will be glad to hear that Twitter will be removing the feature via an upcoming iOS update today.
While iPhone and iPad users will no longer be bothered by the feature, apparently Twitter had future plans for Quickbar that they never had the chance to test out.
The QuickBar was originally conceived to help users discover what’s happening in the broader world beyond people they already follow. The bar was also seen as a potential means of in-app notifications for new @mentions, DMs, and other important activity. [...]
Rather than continue to make changes to the QuickBar as it exists, we removed the bar from the update appearing in the App Store today. (Official Twitter Blog)
Although I personally wasn’t bothered by the QuickBar (since the app is free), it’s good to see the company listening and responding to the demands of users.
While the QuickBar was useful for trend spotting, most users probably want to focus on what is happening in their tweet stream than what’s the hot topic of the day.
If Twitter ever decides to resurrect the QuickBar in the future, they may want to make it optional (or at least opt out), that way users can turn off the feature if it begins to irritate them.
Did you like the QuickBar? Or are you glad Twitter is removing it from their official iOS app?