If you blog and you haven’t heard of StumbleUpon, you’re missing out on a great deal of quality referrals to your content. StumbleUpon is a website that specializes in social bookmarking, and is one of the best traffic-generators on the web for blogs who know how to embrace it properly. In 2011, StumbleUpon surpassed Facebook as the biggest social traffic driver on the internet. Although more recently, Facebook has overtaken StumbleUpon, and Pinterest is now in second place, StumbleUpon is still a none-too-shabby third, and it has a dedicated following.
Getting your blog noticed on StumbleUpon can seem a bit tricky at first, especially if you haven’t taken the time to familiarize yourself with how the site works. Users randomly “stumble” through sites, and rate them (with a simple thumbs up or down) as they discover them. The more sites they rate, the better StumbleUpon gets at serving up content that it thinks they would enjoy. When done the right way, a StumbleUpon campaign is a great way to get your humble little blog in front of hundreds or even thousands of new sets of eyes. [Read more…]