3 years of The Blog Herald: the good, the bad and the ugly

Duncan Riley> I’m not quite ready to post my final farewell yet as the site transfer is slated for this weekend, and I’ve agreed to stick around for a couple of weeks whilst the new owners get settled in (but I’ll be obviously restricting my comment pieces…I don’t want the new owners to start off with legal threats :-) ). But before I bid adieu I wanted to indulge in a little bit of reminisce. I’m not quite at the thanking people stage yet, that will be my last post before handover.

3 years of The Blog Herald

The First Blog Herald challenge
In the days before the term link bait even existed, I had my first big hit based on a competition to record the song The Day the Blogging Died, written by Christian Churmlish of Radio Free Blogistan. We only had 3 or 4 entries and Christian ended up winning, and the prize was only $20. This was in the days though that the blogosphere was very, very small, so although the traffic wasn’t huge it bought the site to the attention of some of the then A-Listers, and it grew from there. The words to the song are still great today. Maybe someone should open it up for a new competition today….the song lyrics were published under a CC license, and I’d love to hear it on the radio :-)
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A question of quality links

I’ve been chatting with a reader recently following news of the Google Page Rank update. He has a number of blogs and has received different page ranks for different blogs. What he couldn’t work out is why some sites came in at different page ranks as his more successful blogs actually received lower PR. He was kind enough to give me access to his stats (including Adsense) on the basis that I could write about the experience if I didn’t name him or the blogs.

Blog A:
Topic: celebrity
Pageviews: 1500-3000 per day
Pages in Google: 172
Age: 4 months
Adsense: 500 ad views per day average
Also using: Fastclick (popups and banners)
Revenue: $3-5 per day
PR with update: 4

Blog B:
Topic: tech
Pageviews 500-1000 per day
Pages in Google: 103
Age: 2 months
Adsense: 70-150 ad views per day
Also using: affiliate links
Revenue: $1-$3 per day
PR with update: 6
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Is MySpace PR Nightmare in the Making?

Greg Sterling writes at the Search Engine Journal that MySpace is a PR Nightmare in the making on the basis of the recent rise of negative press regarding potential dangers the service presents to kiddies. I don’t agree. The only difference now is that the stories revolve around MySpace and not blogging, because if you go back 12-18 months the same sort of things were being said about blogging and blogs and yet we are all still here. Indeed take any of the old negative “blogging is bad for Kiddies” storys and substitute MySpace for blogging and the press is identical. MySpace is getting the attention now based on its rapid growth. These stories will go away, it’s just that they seem to be the flavor of the month at the moment.

Rocketboom sucks…sort of

Given I’m using the word sucks today (hey, only a few more days till settlement on The Blog Herald) I though I might share this thought: I think Rocketboom sucks… sort of. I’ve subscribed to it in the past using my Windows XP Media Center Edition box (which is plugged into the main TV) and although I found it occasionally funny, I mostly found it pretty stupid. So there :-)

But why sort of? because I love the idea behind it, that anyone can now broadcast and be watched. I think the fact that Rocketboom auctioned off its ad space on eBay on the condition that they produced the ad as brilliant. I love the fact that Rocketboom is leading the way in and encoraging others to do this sort of thing. It’s just a shame I don’t enjoy the content that much.

Every year for the past 2 years I’ve read that video blogging is going to be the next big thing. 2006 might be that year and we’ll have Rocketboom to thank for it.

Jeremy Zawodny gets snarky

I wont post the title because we try to keep The Blog Herald PG, but Jeremy is getting snarky, and I’ve got to say this post alone is nearly enough for me to bring him back into my Bloglines account. SSkepticism is healthy, and he’s hit it the issue on the head as well. Sure, crafting your message is important, but a good product will naturally find its way into blogs. Trying to manipulate bloggers….sucks.

(hmmm, I’ve used the word sucks twice today, I can feel a theme coming on :-) )

Update: official post here from Technorati.

What’s Technorati got planned?

Steve Rubel points to a new service from Technorati: Technorati favorites, which is basically sort of a RSS aggregation service in itself (you add all your friends and it aggregates the feed and share that page if you like) but also another way of combining feeds into one feed to display in your RSS reader (like Feedjumbler). I can’t help that think though that with all these groovy new services, Technorati has something bigger planned. They aren’t hosting feeds yet but they do virtually everything else, and I’d think the RSS aggregation market is too overcrowded + aside from flogging stuff to the MSM and the occasional ad, I’m still not seeing huge revenue streams either.

There is one service provider that is prime for some competition: and that’s Feedburner. Imagine the power of Technorati combined into a Feedburner style service. Combine it with all the other stuff and all the new things Technorati is rolling out? Makes sense, and they could even charge for a premium service as well….so they can tempt Niall back with a bigger pay packet :-)