With 2007 drawing to a close, I’m sure many of us are doing informal blog reviews, namely looking at the goals wet set at the start of 2007 and seeing how well we did at meeting them. The reviews will help us dream up our goals for 2008.
Certainly, the most obvious thing to track is how much money a blog has made over the past year. Personally, money isn’t my primary goal: I didn’t start blogging as a business venture. There are many reasons why people blog, and each will define a different set of criteria for success.