May 1, 2014
Be honest: You clicked on this story because of the headline, didn’t you?
Headlines are the single most important piece of a blog post right now. Just as you wouldn’t dream of going fishing without baiting your hook, you shouldn’t post a blog entry without a great headline. Think of it as the bait that encourages people to click. A hook baited with something unappealing, like crickets when the fish wants a worm, won’t get any bites. A hook baited with a big juicy worm is exactly what the fish desires and it will score plenty of action.
Great headlines are what people want. The proof is in the huge success that sites like Upworthy have had in using headlines like this. Upworthy has seen stunning traffic increases and other sites are now trying to adopt the same method.
Read on for more on the case for great headlines, how they can help your blog and what constitutes an outstanding headline. read more
April 24, 2014
I am sure you’ve come across plenty of articles about the mistakes bloggers shouldn’t make regarding their blogs and how they must avoid certain pitfalls if they want to leverage the immense potential of blogs to generate revenue. You’ll be forgiven for thinking this one is along the same lines, because it is.
The fact is there are so many mistakes that can trip a blogger, and each one of them is as critical as the other; this means there is always something new to say. In this article, I’ve tried to identify and explain those mistakes that are not very self-evident and which are associated with the bloggers attitude rather than his/her writing skills. read more
April 23, 2014
I sincerely enjoy blogging about making money online and profitable business ideas. I get a rush discussing the endless possibilities and encouraging others to do their best and go for it. We oftentimes become consumed with business and the desire to get rich and make it big blogging or whatever else we decide to do. Spending countless hours searching for products and systems that work, we forget what it is that we’re called to do. Each of us has unique DNA which help determine the paths we take in life, whether it’s in relationships, career or business. The things we focus most of our energy on.
Unfortunately, our obsession with making money quite easily steers us from who we really are, as we lose sight of what we truly want of life and what connects with us on a spiritual and truly fulfilling level. read more
April 16, 2014
“The only thing we have to fear is fear itself—nameless, unreasoning, unjustified terror which paralyzes needed efforts to convert retreat into advance.” Thus said Franklin D. Roosevelt in his 1932 presidential election campaign speech. Powerful words indeed. They shed light to the fact that we oftentimes give in to our natural reflexes and responses without ever truly thinking about the effect of the particular emotion.
Fear is a destructive force and those who succumb to it are defeated before the task or battle has begun. Now the most damaging effect of fear is that we either never embark on our mission, or procrastinate towards stagnation. So it is also with blogging, online marketing and every other business venture or task we take on. Our fears of rejection, failure and even success, cripple us and leave us down the road with feelings of “what if” rather than the satisfaction of “been there, done that.” read more
April 9, 2014
Let’s face it, search engine optimization as we know it is an ever-evolving, not dying, art. Gone are the days of simply throwing up a couple targeted keywords, dumping a ton load of miscellaneous backlinks and walking straight to the bank. Google is winning the battle against search engine manipulation slowly but surely. Though the vast majority of us are so mad at Google for it’s actions against web spam through algorithmic changes and direct penalization against particular website, we need to remember: a) Google is a private company and not a public service – they can do whatever they want with their toys and b) they’re in this for the long-run to make profits and please shareholders. How dare we demand anything from Google! I may sound like I have a stake in the company, defending them, but I don’t. I’m just facing the facts.
Instead of whining about the all-powerful Google we should be focused on our business of blogging and online marketing, and how we can grow and evolve with the times. SEO is rough and now is the time to innovate and be deliberate with everything we do with our blogs. read more
April 8, 2014
What can you learn from the best travel bloggers? Quite a bit, regardless of what kind of blogger you are, from foodie to relationship disher-upper, or even if you haven’t quite started a blog (yet). Travel bloggers provide a unique perspective, which can be challenging, considering there are over 1.3 million blogs dedicated to travel alone; only a few of them are monetized and garner enough followers to put them at the top of the class. The Huffington Post recently named the top travel bloggers around the world who blog in English, and came up with an impressive list of candidates for the top spot. read more
April 2, 2014
Before any blogger or online marketer embarks on any venture that requires building content for a website, he / she will need to complete intensive market research and validation of interests, goals and passions. Going through the ropes of identifying needs in the marketplace, see what’s lacking, match the findings with passions and voila! You’ve got yourself an online business idea.
However, there’s a critical technical step which needs to be taken that I don’t believe should be outsourced to any practitioner without first understanding its importance and relevance. That is keyword research. Keyword research is essentially using tools to gather data relating to what users are searching for in search engines, the volume of searches and to discover how tough the competition really is. read more
March 26, 2014
Blogging has evolved over the years from simple text based posting by hobbyists sharing their passions. It’s now a powerhouse tool for reaching billions of readers worldwide using ideas and discussion to change world views, challenge norms and sell products. As we go with the flow of the blogosphere we continuously look for ways to make our own messages stand out from the rest and gain special attention and traction. In this day accomplishing this and increasing website traffic is a difficult task as competition becomes stiffer and readers’ attention spans become microscopic.
There is one medium able to hold the attention of this fast paced age and that’s video. The rise of video blogging has been a slow one but we’re seeing where many “vloggers” who took early advantage of sites like YouTube and Vimeo, are both rolling in the dough and enjoying rich experiences with their audiences. Online video has already started replacing cable TV viewership with more time being spent online. read more
March 5, 2014
Writer’s block occurs when you just can’t seem to figure out what to write regarding the topic you’ve been tasked with. All inspiration and expertise seem to have vanished and suddenly you feel as though you’re not so qualified to have a view or express yourself about the field you’ve been working in, though you’ve mastered it for the last few years. You hit a limit where thought, ideas, action and writing are concerned.
We’ve all been there at some point and it is a phenomenon which can easily lead you to panic, driving you deeper into an inert state. read more
March 3, 2014
When Google condemns something publicly, or makes a sweeping statement like “guest blogging is dead,” anybody who’s got an interest in Internet culture tends to sit up and pay attention. Google’s decisions and changes throughout the years have been driving forces in the blogging world, so you can imagine that the purported death of guest blogging has both professional and casual bloggers alike bracing for sweeping changes.
So What’s the Story? read more