According to recent surveys, most businesses have started blogging. A blog can help add credibility and put a human face on a brand. In addition, quality content should also help increase exposure and even drive more leads and sales. This is true if you run a brick-and-mortar store in a small town or have an ecommerce shop that sells products all over the world. [Read more…]
Ranking in the search results is one of the most important factors in finding success with a blog. With over a billion active sites on the internet today and more than 300 million of them being blogs, there is simply way too much content being created on a daily basis. While most site owners are focusing solely on the content creation aspect, it’s the sites that focus on SEO and link building methods that will stand out from the crowd.
When trying to rank a website in Google, the most important thing to remember is that there are only ten organic listings on each page. At the same time, it’s also important to realize if you don’t rank on the main page, you might as well not rank at all. This means it’s extremely important to make sure all of your content is of the highest quality at all times. Site owners should also make sure they are as niche focused, while also trying to rank for less competitive long-tail keywords. [Read more…]
While many bloggers find success by targeting timely news stories and quickly churning out posts that have a shelf life of just 24 or 48 hours, this isn’t a strategy most bloggers are able to find success with. Instead, a better long-term strategy is to produce “sticky content” that keeps readers coming back for more. [Read more…]
A company blog writing assignment can be rewarding in many different ways; it gives you a chance to release your creative energy; it allows you to network with other bloggers in the same market as you exchange guest posts; and it hones your writing skills until you can write anything — from a poem to a novel.
But there can be roadblocks to enjoying your professional blogging experience. Coming up with fresh content every week and editing the work of others who guest blog for you; all the while keeping to a posting schedule that you yourself probably did not have any input about. Here are some tactics gleaned from professional bloggers to help you stay fresh and post fresh: [Read more…]
Being good at communication is one of the most important skills for people in any field. Studies show that 85 percent of a person’s success is attributable to communication skills. [Read more…]
The success of any online enterprise always revolves around one thing: user experience. Bear in mind that the online audience is pickier than you might think. They want relevant information to be presented in an organized fashion, they want the colors to be easy on the eyes, and they want your site’s navigation to be seamless. Moreover, most of them will get bored of a website if it does not load completely within 5 seconds. So in addition to making sure you provide quality content, you should also pay attention to optimizations that will boost your website’s loading speed. [Read more…]
It’s easy to take the nuts and bolts of our communication for granted. We can all talk and read and write, after all. But as soon as we start to put our own ideas out there – making the leap from reader to blogger, or from consumer to persuader – how we communicate starts to matter. Words become tools. To get a grip on what we’re doing with them, we need to dissect the language that we otherwise take for granted. [Read more…]
Have you seen ads online that say it’s easy to make tens of thousands online through blogging? In reality, there’s very little truth to this statement. In fact, only about four percent of bloggers make more than $10,000/month. Furthermore, the vast majority of bloggers (63 percent) make less than $10 in a given month. [Read more…]
When it comes to blogging in 2016, the listicle remains as popular as ever. It’s easy to digest and share, which should make it a go-to format for your blog. But despite the popularity of listicles, very few bloggers understand how to publish high-returning ones that are worth the investment. Thus, much of the effort put into writing listicles is a waste. With that being said, here’s some advice you need to heed in your quest for the perfect listicle: [Read more…]