From a content marketing point of view, data visualization is extremely important. As we move through 2016, we’ll continue to shift away from text-based content and slowly gravitate towards visual mediums. However, that doesn’t mean people want less substance. They simply want to consume information in visually enticing ways. One such way is through the use of maps. [Read more…]
Looking to buy a franchise or to expand your current business? There’s no better place to get timely information and advice than a blog all about franchising. Fortunately, there are several blogs devoted to the practice that can increase your knowledge and help you to evaluate the best opportunities to start a new business. Here are ten of the most popular franchising blogs on the web. [Read more…]
We’d like to say a big thank you to all of you who supported us when we ran our survey last November. As we promised, we are sharing the results of the survey with everyone.
We asked freelance writers questions that provide insight into our work and industry as a whole and put together the data into one graphic.
To give you a quick overview of the results, here is a summary of the key points. [Read more…]
On an internal level, companies have become immersed in Big Data, gathering information at astronomical rates. This data often remains within the company – but when using data visualizations, there are many potential applications of company data for reader engagement.
Readers are more data savvy now than at any time before, so tell them a little of what you know. Here are a few creative uses for data visualization that can boost your reader engagement. [Read more…]
What do bloggers and Halloween have in common except for writing posts related to the season to get some eyeballs?
Well, quite a lot, actually. In fact, there are what I call “Halloween lessons for bloggers”, which can bring your blog significant benefits.
Do you want to learn a thing or two? Read on. [Read more…]
Believe it or not, Fortune 500 company blogs are few and far between. According to UMass Dartmouth research, less than a quarter of the F500 host regularly updated public blogs. However, those that do regularly update blogs definitely have it right. With consistent updates and positive, brand-relevant content, a number of these companies serve as amazing examples of corporate blogging masters. [Read more…]
Blogging involves many tasks – from conceptualization to creation to promotion – but at the center of it all, I believe, is writing.
It is true that you don’t have to be the best writer in the world to be a good blogger. You don’t have to be a badge-carrying member of the Grammar Police. It does pay to work on your writing skills, though, and when it comes to that, it’s best to listen to the some of the most recognized writers.
If you need a bit of inspiration or you want to pick up an insight or two, read these writing quotes for bloggers. You’ll walk away a better equipped writer. [Read more…]
It has been said that the title is the most important part of the article. And while this is true, even the best content can be hindered by very poor web design standards. There are companies like WSI that work on both sides of this equation, and it’s a holistic understanding like this which helps website and blog owners make the most out of their web traffic. [Read more…]
An infographic looking at engagement for brands.
Despite being one of the biggest industries to follow the birth of the internet, the word “blog” still has somewhat humble connotations. Perhaps it’s because it’s so ubiquitous with the “do-it-yourself” mentality of the web—who doesn’t know somebody who’s started their own? But what average internet users don’t realize is that some of the most popular (and profitable) sites on the web are actually highly successful blogs.
From pop news sites like Mashable to advice sites like LifeHacker, many of today’s most popular online destinations began life as simple blogs; the vision of one person transformed into businesses that rival well-established print and web magazines. Each one is a story of success, and a testament to the power of dedication, hard work, and the ample opportunities the internet provides aspiring entrepreneurs. [Read more…]