Editor’s note: This post was written by V K Rajagopalan, who has over 30 years of experience in the field of Information Technology. He has worked with multinational companies like KLM, Siemens and Wipro. He holds a Masters Degree in Business Administration and is a SAP Consultant certified from SAP, Germany. He is a Director in Paduka Consultants Private Limited that he established in 2006. Over the years, he has become an expert in all aspects of SEO, both online and offline. He utilizes this expertise for his own business as well as his clients. He currently resides in New Delhi, India with his wife and 2 sons.
Is Google Panda still getting you down? Introduced in 2011, this algorithm was designed to lower the rank of low-quality websites, sites with “thin” content, and give users access to higher-quality, more in-depth content. A lot of big-name websites took a major hit and, as the algorithm has been refined over time, Google has caught a lot of websites in its snare. If you think you’ve been caught by the this grizzly beast, here’s how to fight back. [Read more…]