October 9, 2013
Webmasters tend to think in black and white when it comes to their websites. Build a great website, follow proper SEO guidelines, and hope for the best. While on-site optimization and social media engagement are both important, site owners can benefit greatly from off-site promotion.
The best way to get your name out there is to constantly push your brand. When I launch a new website I like to order simple products that will place my websites name in front of influencing people. Pens, koozies and chip clips are all great products because they are cheap and constantly used. I also like to incorporate my time as a service.
Websites that offer promotional products like these provide a cheap advertising solution that won’t break the bank while letting users know they care.
The trick with off-site branding it to get your products into the right hands. Here are a few simple solutions. read more
September 29, 2013
The internet is full of interesting content. You can watch videos, browsing billions of photos, and even acquire some of your favorite software applications. Unfortunately with every website visit or software download users are also chancing a very real run-in with computer viruses.
As hackers continue to develop stronger attack methods it has become essential that users install and actively use virus scan programs.
Thankfully the best antivirus programs on the web often cost less than $50 to acquire and actively use. Here are several of the best programs of 2013. read more
September 26, 2013
With WordPress being the most popular CMS in the world (with over 72 million websites built on it as of March 2012, according to Yoast.com), old school blogging platform Blogger (which is now owned by Google), is still struggling to remain a competitor. During the battle of Blogger vs WordPress, there are several factors that come into play when deciding which platform is better for your blog.
Both Blogger and WordPress offer free and paid versions of their platform. The free versions have advertisements and other limitations, such as no FTP upload capability and the inability to upload themes and layouts. the FTC disclosure regulations, along with WordPress’ own Terms of Service, also prevent free WordPress.com bloggers to post any content that they are receiving any type of compensation for. The free versions of Blogger and WordPress have similar functionality, but there are more free WordPress themes available in their online gallery. WordPress also gives users more storage than Blogger (1gb versus 3gb), according to this chart by WebHostingGeeks.com:
September 19, 2013
The term syndication may bring up alarm bells for sound, as many people associated with duplicate content or spammers attempting to gain traffic off of your good writing efforts. However, syndication can be a great way to get more traffic and exposure to your blogs, as well as your social media profiles. As long as your syndication outlets give a link back to your blog where the original post was published, in most cases Google will not counted as duplicate content.
The most important thing to remember is that you need to choose high quality partners that are going to syndicate your most well-written posts and will give you more traffic in return.
September 17, 2013
When it comes to competition, we often look at people or businesses in our respective niches as enemies, and those we must beat. No matter what you blog about, chances are there is more than a small handful of people writing about the same thing. And if you sell ebooks, courses, consulting, etc., you can be sure others are as well. Naturally, we are designed to compete because before the days of modern science and technology, if we lost, we died.
Quite frankly, looking at your competition as enemies or “the bad guys,” is an absolutely backwards line of thinking. It is perfectly normal to think that way, but you are doing yourself and your blog a total disservice by not using competition to your benefit.
Gain Valuable Insight
No matter how smart or “on top of things” you think you are, there are people out there who will prove you wrong. Sometimes, there might be areas that you have overlooked, or ways of interacting with your audience for example that you never thought about before. Also, there could be valuable tools you never heard of, and maybe even ways of crafting your content to keep readers more engaged. read more
There we go again with the “P” word. Whether you’re a blogger, a social media expert, or a professional copywriter, productivity always seems to come up. I suppose the same can be said of any person who holds a job. At the end of the day, we are measured by how much we produce and the quality of what we produce.
As a full-time blogger, the chances are that you do not have to answer to a boss in the traditional sense. However, there are your readers to consider. There is the revenue. There is that personal sense of having gotten things done.
And we come back to where we started: productivity. read more
September 16, 2013
You’ve planned a party for local bloggers and you’re not sure how to make it successful. The good news is that it’s easier than you think. After all, bloggers are people too.
People who love to party, whether they’re bloggers or not, tend to share common interests at parties. Here are five tips that will make your bloggers’ party a hit. read more
September 13, 2013
It’s so easy to get drowned in the convenience of living online. While we always hear about the “dangers” of neglecting “real” life because of online activities, it still is easy to fall into the trap of not going outside and interacting virtually most of the time.
For bloggers and other online professionals, the case may even be worse. Marketing, analysing stats, commenting, looking for exposure, updating – the list of online activities goes on and on. But have you ever thought about going out in the real world and taking engaging in some offline activities – not only to enjoy yourself but also to benefit your blog? read more
September 12, 2013
Many people start blogs because they are passionate about a topic and want to tell people about it. However, in order for a blog to be successful, we must go beyond writing about what interests us and focusing on the little things that make a big impact on SEO. Some tasks, like allowing for email subscription and verifying your blog’s URL with the major search engines, only take a few minutes but can create a huge difference in traffic, engagement, and overall growth.
August 30, 2013
Google+ is one of the newest social media networks that has grown into millions of members. It allows you to integrate with Google services, which give you the ability to promote your content and other links, as well as to gain visibility with other Google products. Many bloggers do not realize the importance that Google+ may have been promoting their content. Google plus is no longer an optional network that people can decide to participate in when it comes to social media promotion.