For bloggers and writers that put their heart and soul into the content they create, it can be soul crushing to find out that your content has been stolen and published somewhere else. However, there are steps you can take to prevent and monitor content theft online. read more
Sunday Morning SEO
Analytics: an exercise in number-crunching, or a pain in the neck? It depends on how familiar you are with the term and how much value you place in measuring website traffic. Analytics is the catch-all term for collecting, reporting, measuring, and analyzing data off the Internet in order to understand and optimize the information for the benefit of e-commerce.
There are plug-ins out there that measure traffic and give web masters an idea of how much users are being driven to a site, therefore giving a good idea on how effective a marketing strategy is, something that web marketers need to know. However, this sort of information isn't as important for a blogger who simply wants to know how many people are visiting their site. That sort of thing still may be nice to know, but it's not as critical.
Blogs can often flounder — stuck in mediocrity or jumping from subject to subject with few connections. Even if your blog has a clear theme, you may face stretches of time when ideas don’t come and important blog structure designs become hard to make.
At times like these, the purpose of your blog grows paramount. To produce clear results, you need to set clear goals. Unfortunately, many people manage a blog without having stated objectives.
If you’ve been following along with current social media trends, you already know that Google+ should be a large part of your social media strategy. The search engine giant’s social media site is a great way to expose your content and increase page views in a single swipe. Linking and posting your quality WordPress content to your verified Google+ account is a fantastic way to increase your audience and help your search results. read more
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Video has taken over the web, and according to Diode Digital, the average Internet user watches 186 videos each month. For those of us with easy access throughout the day to sites like YouTube, that number can grow exponentially. While, yes, you can easily embed some code into your blog post, there are many WordPress plugins designed specifically for video. From helping you share self-hosted videos to displaying videos from YouTube or Vimeo in a beautiful way, there’s something for everyone.
If YouTube is your go-to video site, this plugin will help you save time. You can search and directly embed videos, view analytics and even see what people across the web are saying about a video. Its settings page also allows you to automatically set defaults for videos you embed, and here are just a few:
- Hide YouTube logo while playing
- Show/hide related videos at the end
- Show/hide the video title and other info
- Show/hide annotations by default
- Loop video
- Force HD quality when available
Instead of copying and pasting HTML code, all you have to do is copy and paste the YouTube video URL into your post. That means no more messing around with code, and with the proper dimensions for video embeds set in the defaults, no need to edit that either. read more
There are some great online alternatives available online that are worth considering if you’re looking to sell your digital work such as an ebook, blog theme or software, from your own website. When considering selling your work online there are some considerations that must be taken into account: read more
One of the most important factors, determining the success of your website, is the so-called SEO (or Search Engine Optimization). When developing your business website, one of the first things that you need to consider is its SEO. In the field of Internet…
Because WordPress is the most popular CMS platforms on the Internet today, many hackers have consolidated their efforts toward only hacking or spamming WordPress websites. As a result, millions of WordPress blogs and websites are hacked each day, leading to lost work, irreparable damage to search engine ranks, and putting visitors and users in danger of having their own information hacked as well.
Below are five plug-ins that can be used to increase WordPress security for your blog. If you also want to check out anti-spam plugin, check out the post: Top 5 WordPress Plugins to Kill Spam
Google+ Hangouts enable anyone to host a group video chat, and with the On Air component, anyone can record and stream live to their YouTube account. When I first joined Google+ on its second day of existence, Hangouts really stood out. While, let’s be honest, a lot of the functionality of Google’s own social network is similar to Facebook and Twitter, no other social network offers such a robust group video chat tool…for absolutely free.
In the early days, the service had its ups and downs. There would be crashes, performance issues on Macs, and were even some cases of Hangouts On Airs completely failing to record. Yeah, not something you’re happy to find out after having an hour long conversation that’s now in Internet purgatory. However, those days have quickly been left in the dust, and Google+ Hangouts are more robust than ever.
In the past several years, bloggers have really embraced podcasting. With faster broadband connections, including affordable mics and high quality webcams, many have also incorporated video. While you can use a service like Skype to chat with guests, it comes at a price. You have to buy software to record conversations, the connection quality can be hit or miss, and video chat with more than two people requires a paid Premium account. read more
We all know SEO is important, especially for blogs because they get new content regularly. However, if you haven’t educated yourself enough on SEO, then simple mistakes may have a will long-lasting impact on your blog, even though you may have great content.
Even though you may consider yourself in the writing industry, if your content is being published online, then you also need to become an SEO expert. Otherwise, you risk undermining your content and not getting the exposure that you deserve.
Rambling Meta Tags
Meta tags that are too long are one of the most common problems that I see during my website Internet marketing audits that are completed for clients. If your meta tags are too long, then they will get cut off in Google (and other search engines ), leading to incomplete information for both the search engines and your potential readers. Title meta tags must be under 65 characters (including spaces) and description meta tags must be under 160 characters. Most SEO experts (like Moz) agree that 155 characters is a good maximum to shoot for.
When redoing meta tags, be sure to include more top keywords and a good description of what that specific page is about. In addition, for WordPress blogs, you can use a SEO plugin that will automatically optimize these meta tags (as well as complete basic SEO) for you.