August 25, 2014

Financial Habits of Successful Bloggers

Starting a blog is an easy thing to do, but mastering the activity is a whole different story. For WordPress alone, tens of thousands of new blogs are created every day. But how many of these blogs will actually succeed?

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Naturally, success is relative, but let’s take a look at one aspect: revenue.

While blogging shouldn’t be all about making money, for those who rely largely on blogging for a living, blog revenue is critical. Beyond, that, however, the lifestyle and habits of bloggers can highly influence their success. You might consider yourself a successful blogger, but if you are not mindful, you might find yourself in financial trouble at some point. You might even find yourself seeking the services of a bankruptcy attorney if you throw (financial) caution to the wind.

So why don’t we take a look at some financial habits of successful bloggers and make sure you stay on the right track? read more

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August 21, 2014

How to Use Interviews & Collaboration to Boost Traffic & Sales Online

The vast majority of business people, writers, marketers and other professionals online have to start from zero with whatever venture we decide to dedicate ourselves to. Most of us aren’t born into fame and as we excitedly embark online with our new products and business, we’re practically invisible and the journey to stardom or business viability seems daunting. Especially among the noise in our present digital age; we need a little help.

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Imagine getting an endorsement or mention by the likes of marketer and influencer, Gary Vaynerchuk or a business catalyzer like ex Y Combinator chief, Paul Graham. Such exposure would no doubt be a strong boost to help propel your business into the view of valuable potential clients and add years of credibility to your name. read more

August 18, 2014

Is WordPress Dead?

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Editor’s note: This post was written by Anna, a freelance writer and researcher from the Olympia, WA area who loves to obsess about weird topics and then write about them. When she isn’t writing, she is outside on her bike and contemplating her eventual trip to graduate school.

The fast answer is no: WordPress is very much still alive and kicking.

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However, just like any great leader, imitation is the sincerest form of flattery, and there are plenty of options giving WP a run for their money. For example, anyone who’s watched CNBC’s Restaurant Startup has probably noticed a strong push for Wix. Clearly, this competitor is dishing out big bucks to be touted on TV as the easiest free way to create a website.

However, don’t fret, hardcore WP lovers. While it’s still arguably the most popular of all blogging platforms, it’s waning. There’s still time for it to recover, but not if the brains behind it don’t tackle some of the biggest drawbacks. Even users who declare their devotion to WP have to admit there are some big bumps on the road to using it.

Here are some of the biggest cons, along with a smattering of favorite pros. read more

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August 11, 2014

How Furthering Your Formal Education Can Help You as a Blogger

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Anyone can be a blogger, right? All you need is to have an idea – or tons of them, some clue as to the technology (what platform to use, for example), and some social media/content marketing skills. If you only have ideas, it’s still possible to blog. There is certainly no lack of  tutorials and guides for beginning bloggers, and if you want to take things further, there are more advanced guides as well.
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But what if you really want to make a splash and play with the big boys and girls? What is it that you need to do? read more

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August 8, 2014

15 of the Silliest Mistakes Email Marketers Make

Editor’s note: This post was written by Rohan, who creates digital master plans at E2M Solutions for companies seeking advanced search marketing services. He also works on mobile UX improvement for startups and sui generis brands at OnlyDesign.org. Hit him up on Google+ for a chat on any of these areas.

Email marketing is probably the most ubiquitous form of marketing there is today. With ExactTarget’s Channel Preference Survey of 2012 showing that 91% of internet users check their emails every single day, this statement is proven in real numbers. After all, checking our emails as soon as we wake up – often even before we’re out of bed – is an act that most of us are guilty of.

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The same survey showed that 66% of consumers have made a purchase as a result of an email campaign that they’ve received. Other studies show that 74% of all users prefer to receive communications from brands via email over any other form of communication.

So if email is widely used and if customers look forward to brand communication via email, have all brands mastered the art of email marketing? Not really.

There are some very elementary mistakes that most brands make, thus messing up a perfectly good marketing opportunity. Let’s take a look. read more

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August 7, 2014

Why You Need to Get Out of Your Blogging Cave Regularly

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Editor’s note: This post was written by Martin Stephens, Corporate Director of Action Days UK. He has been blogging for almost a decade. Over the years, he has amassed tons of experience and shares excellent tips and best practices with his peers. He encourages online workers to go out in the real world and engage in top outdoor events to have a balanced work-life relationship.

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Bloggers, freelance writers, and practically every online worker have a tendency to stay in their physical comfort zone. Whether it’s a home office, the couch, or the kitchen table, online workers spend majority of their time indoors, relentlessly working and making sure that they meet deadlines and satisfy their clients.

This is quite understandable, as remote workers do need a certain level of routine to be able to maintain – and even increase – their output, which their income depends on. There is, however, something to be said about going out of that “blogging cave” from time to time. Let’s take a look at a handful of convincing reasons you should get out of your blogging cave more. read more

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July 31, 2014

This Common Practice & Mindset May be Sabotaging Your Online Marketing Efforts

Never before in history has the potential of commerce been so ripe and rich with Billion dollar possibilities for marketers. Social media has given us unprecedented reach and influence on international markets and given rise to tools that make delivering the right products to consumers a win-win experience. There’s glory everywhere and everyone wants a piece of the pie and is ready to do all that it takes to achieve victory. More businesses are realizing the benefits of social media and online marketing and budgets and teams are transformed.

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However, as usual, there are a few problems that seem to be holding back the average online marketer. And as we’ve witnessed time and time again, in the words of Gary Vaynerchuk, “marketers ruin everything.” As he explains in the video below and the one here, we certainly have the wrong approach. read more

The First 5 Things You Need to Hear Before You Start Blogging

Editor’s note: This post was written by Danny, a blogger for Instant Checkmate, one of the world’s largest people search engines. He is passionate about writing and is currently a student at the University of San Diego studying English and Business Administration. Find him on Twitter or  Google +.

Not too long ago I started blogging for Instant Checkmate. I thought it would be pretty easy. I thought to myself, “I am a good writer; I did well in all my English classes at school; I often teach people how to write; I am passionate about writing. What could possibly be difficult?”

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Well, unfortunately for me blogging is not an English class. Writing is an important part of the deal, but there are so many factors that go into blogging that the average person has no idea about. The amount of surprise I faced in the first week alone was enough to make me think I had no chance in this field.  read more

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July 28, 2014

Is Your Password Really Protecting You?

Editor’s note: This post was written by Danny, a blogger for Instant Checkmate, one of the world’s largest people search engines. He is passionate about writing and is currently a student at the University of San Diego studying English and Business Administration. Find him on Twitter or  Google +.

Take a second to think about what your password is protecting. If someone knows that simple word they can hack your email, your social media accounts, your blog, your bank account, and much more. Your password protects your conversations, your money, your secrets, and who knows what else!

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Do you think your website is too small, or your account doesn’t have enough information to be worthwhile for hackers? Many think this way, and that is exactly when one falls victim to hackers. Even simple Spotify accounts fell victim to hackers recently, putting large amounts of payment information at risk. read more

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July 27, 2014

4 Things Online Publishers Need to Know to Avoid Legal Trouble

Online publishing has made it so easy for anyone to express his thoughts and opinions online, as well as share experiences and expertise. With online publishing being relatively new, some people who are only starting in the niche may not be aware that there are laws that do apply online.

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Print publications have traditionally been regulated by the government, but depending on where you are based, online publishers may get into legal trouble on various counts. Lawyer Daniel Perlman advises that online publishers should know the specific laws governing online publications in your particular area, but in general, here are things you need to know to avoid legal trouble. read more

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