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January 10, 2013

What Are Facebook Doing With Their Privacy Policy?

Image Credit: Techcrunch 2011

In the wake of the epic stories surrounding the inimitable Facebook and its latest acquisition, Instagram, one has to wonder how many more questionable actions can manifest from the camp of the social media giant. I, am of course referring to the squawking over the TOS back in December. This could spell long-term PR trouble. What exactly is Facebook doing?

Let’s get the facts straight. Instagram may still be having issues, what with its public traffic data being ripped from public view recently. But the company has apparently stemmed the flow of angry users fleeing the site like a burning building.However sometimes, it’s too little too late, as it’s beenwidelynoted that 25% of the active user base was lost in the aftermath.Instagram backpedaled on the issue, saying, “It would not sell members’ photos”. This was followed closely by a quote from the company,”that statement is not authorized for publication.”O rly, Instagram? There’s no sense of irony in that statement!

Facebook HTTPS Connections

This overarching argument about data and its right to be withheld or published, is a longstanding argument within social media ranks that goes back almost as far as the inception of journalism itself. Facebook, and its user base, is in the midst of a cold war over the fact that deleted accounts do not mean entire removal from the site. Users are able to download their data before doing so, but there is a finite period that accounts are cached in case the user changes their mind. What happens to the data after that time? Is it sold or otherwise leveraged for private gain? Or is it truly erased from the site? Facebook has said that the nature of caching in search engines in addition to “shares” on the site makes 100% data deletion truly impossible.

So the question remains, with only the most recent examples displayed for evidence. To answer the question bluntly, Facebook is shaping privacy policy so that is seemingly transparent but lesscomprehensible by most who engage the site. When was the last time you actually read a TOS when you registered to a site?A common joke among Facebook critics is, “Facebook is like a reverse eBay; you’re the product and the highest bidder gets access to your life”. So who is the highest bidder assisting Facebook shape privacy policy?Digital Sky Technologies, is the largest investor as of this writing and their partners’ history can be found here.

Source pages:TheNextWeb

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December 28, 2012

Facebook Poke and Snapchat Videos Are Actually Easy To Save

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iExplore Poke

Despite the popularity of video, photo and text destruction apps such as Facebook Poke and Snapchat, it actually turns out that recapturing those messages is a very simple process, even after those apps delete a users messages.

While both of the apps alert a user when screengrabs are taken, it turns out that simply connecting a smartphone to a PC or Mac can offload those messages without alerting the sender. In the case of iPhone users a third-party file manager such as iExplorer is required. read more

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December 27, 2012

Facebook Poke App Falls Out Of Top 25 As Snapchat Reaches No. 5

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Facebook PokeMark Zuckerberg and his team at Facebook need to work much harder if they plan to kill off temporary message delivery service Snapchat. While Facebook’s Poke app debuted at No. 1 in the Apple App store it has now fallen out of the Top 25 downloadable free apps.

Launched last week the Facebook Poke app allows users to send messages which are quickly deleted after viewing.

Josh ConstineatTechCrunchdoes bring up a good point, many customers may have received new iPhone devices for Christmas and therefore downloaded device essential apps before downloading fun apps. Essential app downloads could have very well pushed Facebook Poke out of the top 25 iOS downloads list. read more

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December 21, 2012

Facebook Paid Messages In Beta Testing, Email Filters Announced

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Facebook Filters And Pay To Message

 

The team at Facebook may have found a new source of revenue thanks to paid messages. Facebook on Thursday announced a new beta program which allows users to send messages to non-Facebook friends. There’s just one catch, users will have to pay per message. Facebook is testing a $1 fee but that price could skyrocket if the program is a success.

In justifying its decision a Facebook rep writes:

Today were starting a small experiment to test the usefulness of economic signals to determine relevance. This test will give a small number of people the option to pay to have a message routed to the Inbox rather than the Other folder of a recipient that they are not connected with. read more

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December 20, 2012

Facebook Mobile Ads To Overtake Google Mobile Ads In 2012

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Facebook Mobile AdsFacebook mobile ads offered better-than-expected results at the end of Q3, 2012 and now some analysts believe Facebook mobile ads revenue will overtake Google mobile ads by the end of 2012.

Reporting firm eMarketrt predicts that Google will generate $339 million in mobile ad revenue in 2012, a large increase fro the company previous estimates that ranged from $45 million to $100 million.

The firm notes that Facebook is expected to grab an 18.4% of the mobile ad market compared to Google’s current 17% share. Google is also expected to be down from 23% of the mobile ad market in 2011. read more

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December 3, 2012

Firefox 17 Now Includes Facebook Messaging Sidebar

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Firefox 17Mozilla on Monday announced that Firefox 17 now includes a Facebook messaging sidebar for easier communication with a users Facebook friends list.

The opt-in feature allows users to quickly accessFacebook Messenger from any page on the web. Users can also see their Facebook notifications whenever using the browser and they are given the option to hide the sidebar when not in use.

In a public statement regarding the release of Firefox 17′s new feature Mozilla states:

As social sites have become a key part of peoples online lives, we want to make it easier to use the Web the way you want.” read more

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November 30, 2012

Facebook Creates Guide For Members Of Congress, Explains Pages

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Facebook Teaches Members Of Congress About Pages

Facebook is lending a hand to incoming Congressional members. The social network has created a guide that not only teaches members of Congress and their staff on how to create Facebook pages, but also how to engage with users through the use of those pages.

The guide which was published on Friday follows in the footsteps of other Facebook political attempts. In the past Facebook has taught politicians how to increase their use engagement levels. read more

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November 19, 2012

Facebook Converting All Users To HTTPS Connections

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Facebook HTTPS Connections

Facebook is ramping up its attempts at creating a more secure ecosystem for its users. The company announced on Monday that it is in the process of moving users from HTTP to HTTPS (secure) connections.

While the move will help protect against spam bots, fake profiles, malicious apps and other security threats, some experts worry that the more complex solution could slow down connections for many users.

Facebook’s security policy manager Fred Wolens tellsTechCrunchthat moving to HTTPS may “slow downconnectionsonly slightly” as encrypted pages take longer to load, but adds that Facebook has “deployed significant performance enhancements to [its] load balancing infrastructure to mitigate most of the impact.” read more

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November 14, 2012

Will The Facebook Jobs App Fix The Economy? Probably Not But It’s Pretty Simple To Use

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Facebook Social Jobs App

Facebook on Wednesday revealed its answer to LinkedIn. The company’s Social Jobs app is a program that allows users to search for and ultimately land job interviews.

Recent survey’s have shown that more internet users are turning to social networking to find jobs and company’s have been following suit. Unfortunately with lazy people submitting applications from behind their computer screens many company’s are met with hundreds, even thousands of unqualified apps. read more

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November 13, 2012

Facebook Testing Ranked Comments, Hopes To Improve Engagement

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Facebook Ranking AlgorithmFacebook is currently testing a new form of comment ranking for brand and subscriber pages. The company’s new algorithm will place more emphasis on comments that are engaging more users, allowing for a better user experience across the board.

As comments receive more interaction they move further up the comment thread, ensuring that those engaging comments are viewed by the largest group of people possible.

Comments are ranked based on a number of factors that include Likes, responses and hides.

The new platform also allows page administrators to reply directly to comments thanks to a newly added “reply” button. read more

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