When it comes to web design, most websites have a set of standard pages. There’s the homepage, about us, products and services, and contact us page. For some reason, the contact us page is often overlooked and haphazardly thrown together. But, if you really think about it, it’s actually one of the most important sections on your website. In particular, you’ll want to focus on the following tips and best practices. [Read more…]
If you ask me, content marketing should be hailed as the buzzword of the year (or the past few years). The popularity of the word – and activity – has been on the rise for a while now, and it seems it’s not going anywhere soon.
Content marketing is not limited to companies wanting to expand their customer base anymore. Individuals who make a living – or want to make a living – out of their blog(s) also lean on content marketing to reach their goals. Sometimes they outsource, often they learn the ins and outs themselves.
Your blog is your happy place and it can make you feel like the rest of the world and your daily problems are far away. But we know that your day job always manages to eat a little bit too much of your time and you are left with little or no space for blogging. If only they made days longer than 24 hours, this would all be easily fixable.
Rest assured that there are ways to get you back to writing that permit you to rock your day job every single day. As you might imagine, they do take quite a bit of effort, strict discipline, and steady determination, but if you love your blog as much as we think you do, you’ll be able to muster enough strength easily. [Read more…]
Social media has been one of the most powerful lead generation channels for online businesses and blogs. It establishes a two-way communication and maximises engagement with a highly targeted audience; you get to hear their valuable feedback and you get to promote your content. [Read more…]
Keeping your blog active is no small undertaking – it can be a career in and of itself. If you want to maintain your presence, you’ll need to update regularly. You may run into writer’s block. When you’re updating all the time in the same format, you’re bound to feel as though you’ve hit a wall eventually. Varying your content allows you to try new things, which will keep you from getting burnt out on one or two handy post formats that you would usually allow to do all the heavy lifting for you. [Read more…]
When it comes to a for-profit blog, what is most important is the bottom line, and how your visitors contribute to this. Not every visitor may directly generate profit or even contribute to the bottom line. In fact, if you use a metered hosting service and spend money acquiring them, they can actually result in a loss. Many blogs have determined a way in which they may effectively measure the profit per visitor, at least at the aggregate level.
The most effective blogs are able to calibrate their marketing campaigns and adjust their website accordingly in order to maximize the profit per visitor in a constantly improving way. This brief guide is designed to provide you with the information needed to begin maximizing the profit from your blog visitors, beginning by analyzing your current profit per user, and what you may do to improve upon it. [Read more…]
If you’ve been using a free WordPress theme for your site or just want to refresh your design, you’ll be happy to know about our treat this week: a premium WordPress theme giveaway. We’ve teamed up with TemplateMonster, one of the biggest template providers on the web, so that you can have an opportunity to choose any WordPress theme you like from their collection. [Read more…]
Social media is more of a time suck than a moneymaker for most people, but not you. You know that with a little research and a lot of hard work, you can make social media work for you. It’s a brave new world out there, and technology has forever revolutionized the way we socialize, shop and, most importantly, make money.
If you’re ready to take your blog to the next level, here are tips for making your Instagram account one of your best moneymakers. [Read more…]
Everyone knows that you have to back your data up regularly. Everyone.
But how many people actually do it on a regular basis? How many actually back up their data at least once a month? How often do you back up your data?
Okay, I’m not going to hide it. I am one of the hard headed ones who know how important it is to back data up and yet don’t do it as often as possible.
When it comes to landing page design – or any web page, for that matter – the images you select have the ability to make or break your conversion rate. The good news is that you have total control over the images you choose, so you can directly influence those conversion rates. [Read more…]