May 19, 2014
Internet security is the only topic on the web that I can predict will always be in the headlines as long as mankind and internet technologies exist. As we take exponential leaps and bounds in technological advancements, security is an issue that is always there to keep us busy. An increased number of our most valuable assets are gradually being transferred online in the form of private data, financial information and general web presences and the opportunities for exploitation by scammers and thieves increase. Our reliance on the web can potentially be our greatest downfall. Especially those of us who are not prepared.
As you search the web you’ll find a plethora of articles on how to secure your WordPress blog but you won’t find articles that point out the overall evolution of online threats and the fact that exploits and attack maneuvers are becoming tremendously complex and smarter and WordPress sites are at great risk. Keeping your WordPress installation up to date, tweaked and cleaned won’t cut it for total security. read more
Tags: protect your wordpress blog, wordpress security
There are so many WordPress themes to choose from, but premium themes are not always the go-to choice of users simply because they have to pay for it.
There’s no doubt that WordPress is an awesome platform – not the least because of the wide variety of themes you can choose. If you use WordPress for your website or blog, you’ll love the style and quality offered by these themes.
This week, we’re giving you the chance to get a premium theme from ThemeFuse, totally for FREE! read more
Tags: giveaways, premium, wordpress themes
May 14, 2014
Over the past few years, Content Delivery Networks (CDN) have become increasingly popular and affordable as websites owners seek new ways to increase speed and improve security. In as few words as possible, CDN’s help to distribute your website’s content across the globe to ensure that wherever your visitors may be, your website can be loaded from a data center fairly close to their location. The closer website data centers are to your users, the faster websites will load for them. Therefore, a user in Australia trying to access a website hosted in the UK will load slower than one hosted nearby within the same continent or region. CDN’s eliminate the distance issue.
With all the hype and popularity that these systems have garnered, many site owners rushed to try out the many services on offer by providers on the web. Some experiences were great, some disappointing and others didn’t notice any differences in their site’s loading time. These mixed experiences are the result of a lack of information regarding one’s particular need of the service, how to implement it and what to expect. read more
Tags: CDN for WordPress, wordpress tips
May 8, 2014
Be careful who you follow and what advice you take to heart and execute. There’s a lot of fluff being touted around the web as good solid advice that often leave naive and unsuspecting bloggers with a handful of disappointments in the long-term. Due to the fact that there’s good and bad in everything, more bad than good, and it can be quite difficult sifting through what is valid and proven and the hyped up duds. However, I say, follow the tried and tested road, pay attention to the habits of the successful ones and emulate humility.
You’ll often discover that the more hype that surrounds something the faster it falls. And with the many internet marketing tactics and hypes in existence it’s really difficult to tell who and what are genuine. The hypes simply do not last. That’s my reason for shining the spotlight on a few bloggers who have fought their way from the bottom to the top and achieved and continue to maintain great success online. Study their stories and their journeys and you will find the gems and inspiration you need to seriously crush it as a blogger. read more
As you grow and develop as a blogger or writer you will need to continuously focus on how you’re going to drive traffic by providing content readers find interesting. Your ability to spark conversations and get people thinking and talking about you, your brand or commentary is what will help create relationships and build authority. Authority in search engines or in the minds of your readers is not about how much content you can create but how much value you can squeeze into every encounter.
As bloggers, how do we provide value for our users and readers? Your answer will depend on what your goals are and what niches you’re serving, but in our field, engaging conversations have proven to be particularly valuable. This is the reason many marketers who have ventured into the world of forum building have enjoy success beyond what they could ever imagine. Since this form of communication offers a richer, more personal and direct experience for individuals seeking answers to questions and a desire to interact. read more
Tags: Forums, wordpress plugins
May 7, 2014
We may be well into the 2nd quarter of the year, but January 20, 2014 is a day which will live in infamy. This was the day that Google’s SEO and webspam aficionado, Matt Cutts dropped some comments that rocked the guest blogosphere. Fires were set, cannons roared, and chaos reigned. Digital marketers ran headlong out of their corner office windows in order to avoid the disparaging fallout to follow…
Luckily, they were on the first floor, but never mind that.
The point is the entire industry shifted, and further developments have only gotten juicier. Whereas it was once fairly simple to avoid being penalized or dropped from Google indexes, now there are a new set of standards to abide by within an entire genre of link building. Let’s begin our examination with a sobering view of what Google’s go-to SEO guru actually had to say on the subject of guest blogging. read more
Tags: guest blogging, Matt Cutts
May 2, 2014
WordPress is not just for blogging but is a powerful platform for achieving any imaginable goal online. The business of blogging is evolving and if you do not yet have a plan of action for monetizing your blog beyond advertising, now is the time to start thinking outside the box. Start running your blog like a business offering real services and products. The accumulated content on your blog is of greater value than you could imagine and brainstorming a little with content you’ve published so far, you’ll find opportunities to create information products or showcase products in your niche of which you could even benefit from affiliate sales. Here are examples of 15 e-Commerce WordPress templates to get your creative juices flowing. read more
Tags: eCommerce, WordPress, wordpress themes
May 1, 2014
Be honest: You clicked on this story because of the headline, didn’t you?
Headlines are the single most important piece of a blog post right now. Just as you wouldn’t dream of going fishing without baiting your hook, you shouldn’t post a blog entry without a great headline. Think of it as the bait that encourages people to click. A hook baited with something unappealing, like crickets when the fish wants a worm, won’t get any bites. A hook baited with a big juicy worm is exactly what the fish desires and it will score plenty of action.
Great headlines are what people want. The proof is in the huge success that sites like Upworthy have had in using headlines like this. Upworthy has seen stunning traffic increases and other sites are now trying to adopt the same method.
Read on for more on the case for great headlines, how they can help your blog and what constitutes an outstanding headline. read more
Tags: headlines, how to write headlines
April 30, 2014
Email marketing is still a powerful marketing and blog promotion tool despite the changes in the ways we communicate online. Although we’re seeing where social media is rapidly evolving the medium and effectiveness of conversations, email still has a place in reaching responsive audiences and building relationships. The trick to email marketing, and practically every other form of marketing online, is that we have to start respecting the medium, the process and the people we see as our users, readers and potential clients.
To market your blog successfully you’ll have to get out of the mindset of treating subscribers and readers of your blogs as mere users or statistics and start thinking of every single reader as a valued client with whom you value and are building a relationship. Email marketing is relationship building, not mass marketing like television ads. This attitude flows into all aspects of your blogging business and will reap greater rewards as you invest more in building relationships. It’s just that simple. Yet however simple the concept may be, it still requires patience and a long-term vision since no serious relationship is built overnight. read more
Tags: blog promotion, Marketing
Thinking of launching a WordPress blog/site? Or maybe you’ve grown tired of your existing blog after learning that you’ve been doing it all wrong? It’s not too late to start or restart. Blogging and internet marketing in general to achieve real results is getting more challenging by the day but at the same time there are definite methods and routes to take to achieve success.
In this fast paced blogging race there’s no time to reinvent the wheel and learn everything on your own from scratch but there exists a vast pool of resources made available from those who have traveled the long hard journey and persevered. Trying to find the perfect marketing model, best WordPress themes and tried and proven SEO techniques can be daunting. So I’ve decided to share some of my experiences developing websites and building blogs to make your journey more seamless and rewarding. read more