December 18, 2014
WordPress plugins are always the talk of the blogging town. While there are countless plugins available, there are always those that are not really useful. Then there are those which are cool, but may not add much value to your blog. Of course, there are the plugins which any blogger would want to install simply because they contribute in one way or another – SEO, user experience, and social sharing, among other things. read more
Tags: wordpress plugins
Image – Anna Creech, Flickr.
The value of a great hashtag is vastly understated in the social media marketing scene, even though they’re becoming more and more common
. People, businesses and brands can benefit greatly from having one that is memorable, impactful and useful in more than one setting. Choosing a truly great hashtag for your social media outlets, however, isn’t as easy as some might think. There are some key components to finding the best hashtags to use. Read about some of those below.
Tags: Hashtags, Social Media
December 17, 2014
Editor’s note: This post was written by Jawad Khan, a content marketing consultant and a freelance blogger for hire. Follow him on his blog Writing My Destiny, Twitter and Google+.
You’ve always wanted to live the internet lifestyle and build a steady stream of online income. Every successful blogger you’ve read recommends creating your own products and focusing on building an online business instead of just being a freelancer.
But unfortunately, the law makers in the European Union have just made digital product selling much more difficult. If you are selling digital products from your website and have customers from the EU then you need to be aware of the tax rule changes in the EU and how they will impact you. read more
Tags: laws, Make Money Online
December 16, 2014
Editor’s note: This post was written by Adam Kruger, who works at Resurgent Technology LLC, a growing yet small startup company in Chicago, IL. He enjoys sharing his insights and experiences through blogging.
It is not normally one single factor that flags up your website as needing a facelift, but a combination of issues that combine to spell out to you that a remodel would be a good idea.
There are plenty of tools available to help your website get a new lease of life and makeover, such as Adobe CS5 Design Premium Mac, but before you get started you need to take a baseline and see how your current site compares to the competition. read more
Tags: Blog Design
December 15, 2014
The surging popularity of videos has been increasingly palpable as more website owners use this format to publish their content. If you’re not using this media channel to create and distribute content for your website, you’re missing out on this valuable traffic resource. According to eMarketer, 52 percent of web traffic comes from videos, with 72 percent of website visitors watching these videos as reported by the New York Times. Video-sharing giant YouTube gets over one billion unique visitors on a monthly basis. As you can see, the numbers are staggering, making video content marketing a very effective method to drive traffic to your website.
Tags: Content marketing, Social Media, video content marketing, web traffic, YouTube
December 11, 2014
Editor’s note: This post was written by Mike Hanski. He worked with many boring niches but got lucky to join Bid4papers as a blogger and content strategist, and now he writes about topics he really likes. Learn more about Mike on his blog, G+ and Twitter.
There is the only fact you should remember about your niche: it is not about boring topics, it is about boring content creators.
If you start crying about being cursed with such a “boring niche”, you are most likely do not know what to do to make it interesting for audience. And it is not a problem of the niche, it is your problem, isn’t it? The problem is your perception of this niche and your… laziness: you just do not think of what you, as a cool blogger and content marketer, can do to make this niche rock.
Are you constantly thinking of your niche being unpopular? Yes, who does actually care about coffee cups or car discs for example? read more
Tags: blogging tips, niche blogging
A pipe burst is one of the most common household problem. However, that does not make it less annoying since the meter is still running when clean water is leaking from your pipe, on top of hiring licensed plumbers to fix the burst and a contractor for the damaged walls and ceiling.
The same can be said of low blog traffic despite having built up great content and shared it on social media. With this problem, you need to troubleshoot your traffic issues like a plumber would.
Below are five ways on how you can determine the source of the traffic problem in your blog to stop leaks fast!
Tags: keep your blog visitors from leaving
December 10, 2014
Heavy traffic in real life may be a bane to a commuter’s everyday life, but when you’re running a website, it’s gold. Having internet users visit your website is a really good thing, but for your website to be effective, the traffic needs to be looking for what you have to offer. They should be seeking the product or service of your website, be it a legitimate business or a simple blog site. Driving relevant traffic to your website can be done through effective marketing, and here are ways on how to quarry this valuable resource:
Tags: Blogging, content, guest blogging, link building, relevant traffic, social network, tips, web traffic
December 9, 2014
Editor’s note: This post was written by Charlotte Park, the PR Lead for ClearVoice, a content marketing platform that empowers writers and businesses to connect and collaborate in a world-class content workflow environment. She graduated from Arizona State University with a degree in communications, and has since spent her time working alongside PR and social media moguls to learn the tricks of the trade.
It’s easy to have a love-hate relationship with blogging. You might have the passion and motivation to execute the perfect blog where readers can engage in conversations and build relationships. However, without the right tools and strategies, a blog can quickly dissolve into a wasteland of the massive amount of content that’s produced each day. Whether you are blogging for personal gain or for business, your content should engage readers, create conversations and eventually develop long-lasting relationships.
Accelerate your blog strategy with these four lessons. read more
Tags: blog promotion, blogging tips, blogging tools
December 8, 2014
So you’ve applied the best practices on how to make a sale of your products and services through your blog. You’ve streamlined your sales funnel to provide customers with an easy and painless shopping experience, promoted your site using social media and a bit of link building, and crafted a strong content strategy allowing you to promote your business by publishing the different content types (posts, images, videos, etc.) on your blog.
The question you’re asking yourself right now is: how can I boost my sales even further?
While the practices above should drive lots of lead and prospects – if not actual customers – to your site, these tactics only cover the ground of online marketing. You also need to cover the ground left for offline marketing to achieve even greater sales!
Offline marketing is normally viewed as expensive since it is associated with TV ads, radio adverts, and other traditional marketing campaigns. However, you don’t have to spend thousands of dollars if you know how to effectively reach out to your target market.
Below are some ideas on the different offline marketing tactics that you can implement along with your things you’re doing with your blog. read more
Tags: offline marketing