Become a Local Blogging Celebrity with LinkedIn

Linkedin Local There are a number of social media sites that have captured the hearts and attention span of the modern world. Internet users rely on social networking a great deal for any number of tasks, originally personal but not more along the lines of professional. In fact, using such sites for self promotion, business networking and marketing is becoming second nature to the site genre.

Some sites have been created specifically for this purpose, and one of the most well known is LinkedIn. Well established, full of people in every industry and very beneficial, you probably already have an account or have thought about getting one. It is recommended, as a quick means of making connections with others in relevant industries, or just maintaining and easily accessible online resume.

But beyond that, LinkedIn can provide a fantastic method of local marketing. This is a means of targeting a local audience to become a kind of celebrity of sorts to those in your immediate area. This is much more simple to achieve than gaining a mass notoriety within your industry. [Read more…]

Facebook Converting All Users To HTTPS Connections

Facebook HTTPS Connections

Facebook HTTPS Connections

Facebook is ramping up its attempts at creating a more secure ecosystem for its users. The company announced on Monday that it is in the process of moving users from HTTP to HTTPS (secure) connections.

While the move will help protect against spam bots, fake profiles, malicious apps and other security threats, some experts worry that the more complex solution could slow down connections for many users.

Facebook’s security policy manager Fred Wolens tells TechCrunch that moving to HTTPS may “slow down connections only slightly” as encrypted pages take longer to load, but adds that Facebook has “deployed significant performance enhancements to [its] load balancing infrastructure to mitigate most of the impact.” [Read more…]

Facebook Testing Ranked Comments, Hopes To Improve Engagement

Facebook Ranking Algorithm

Facebook Ranking AlgorithmFacebook is currently testing a new form of comment ranking for brand and subscriber pages. The company’s new algorithm will place more emphasis on comments that are engaging more users, allowing for a better user experience across the board.

As comments receive more interaction they move further up the comment thread, ensuring that those engaging comments are viewed by the largest group of people possible.

Comments are ranked based on a number of factors that include Likes, responses and hides.

The new platform also allows page administrators to reply directly to comments thanks to a newly added “reply” button. [Read more…]

Facebook Testing Sound Notifications

Facebook Ping

Facebook PingFacebook wants users to know exactly when they receive a private message, someone writes on their Timeline, etc. For that reason the social network  is testing new sound notifications.

The new alert sends out a ping sound when someone interacts with your Facebook account, much like the noise your phone sends when a text message is received.

A representative for Facebook tells Mashable:

“We are currently testing a sound with notifications. It’s only testing with a small percentage of people and it can be controlled from the Account Settings page.” [Read more…]

Barack Obama Celebration Photo Becomes ‘Most Liked’ In Facebook History, Also Sets Twitter Record

Obama Photo

Obama PhotoPresident Barack Obama celebrated his victory on Tuesday night by sharing a photograph on his Facebook page. That photo which features the President in a warm embrace with First Lady Michelle Obama has quickly become the “most liked” photograph in the history of Facebook.

Under his photo was the simple caption “four more years.”

The Facebook page Facebook + Journalists revealed the new record at approximately 3 a.m. ET. According to the group:

 “With more than 2.1 million likes, this Barack Obama photo is the most-liked Facebook photo of all time.” [Read more…]

Facebook Adds Photo Filters To iOS Mobile App

Facebook Photo Filters

Facebook Photo FiltersThe battle of the mobile photo filter apps is under way! Yesterday it was revealed that Twitter was secretly working on an Instagram competitor and now Facebook has launched a filter program of its own.

Fresh off the heels of its Instagram acquisition the world’s largest social media network has delivered photo filters for Facebook mobile users.

The new iOS update adds Instagram-style filters to Facebook photos as users choose to use them. Pictures uploaded to an Apple-powered device are automatically eligible to use the filters.

To use the program users simple choose a photo to upload and then tap the wand icon. 13 different filters are include, among them are: contrast, cool, coffee, neon, b&w. and more. [Read more…]

Anonymous Might Attack Facebook Today, Plans To Protest Zynga Layoffs

Anonymous going after Facebook

Anonymous going after FacebookHacktivist group Anonymous is rumored to be preparing for a Monday attack on social network Facebook. The groups attack will coincide with Guy Fawkes Day and is meant to hurt the network over its support for social gaming platform Zynga.

Zynga recently began laying off more than 1,000 workers in an effort to cut down on mounting losses. While not directly involved in Zynga’s business transactions Facebook does derive a good but decreasing chunk of its revenues from Zynga games.

According to Anonymous the social gaming platform should be using its considerable cash reserves to pay employees during tough times. [Read more…]

SEO Challenges Small Businesses Face

What really is Search Engine Optimization?

What really is Search Engine Optimization? (Photo credit: Go Local Search)

More and more people all over the globe are taking the plunge and diving into the world of self-employment. Even though the economy is not what it used to be, it is relatively easy to find your place in the modern market and open a business of your own. Furthermore, when starting a small business, you are faced with a large number of problems which should rather be seen as challenges. These challenges are often difficult to overcome, but some of them such as the challenge of creating a strong online presence, is extremely important to overcome. Here, we will talk about SEO challenges that small business are faced with. [Read more…]

Facebook Ended Up Paying Less Than $750 Million For Instagram

Instagram

InstagramMark Zuckerberg and company originally agreed to pay $1 billion for social photo sharing company Instagram but ended up paying far less.

Purchased in April the social world was abuzz with news that Zuckerberg purchased the company without first talking to his board of directors.

In a quarterly investment report that was filed on Wednesday with the Securities and Exchange Commission Facebook added 11 million shares to its total. Those new shares are valued at $194 million and were given to Instagram employees at the close of the September deal.  [Read more…]

Facebook App ‘Vote With Friends’ Advocated Voting With A Social Twist

Vote With Friends Facbook App

Vote With Friends Facbook App

A new Facebook app called Vote With Friends has just been released and its sole purpose is to create voting advocacy among Facebook users and the friends they influence.

The app was created by internet advocacy group Fight For the Future and it allows users to check whether or not their friends on Facebook are registered to vote or whether they have pledge to register. The program also tells users if their friends actually went and voted on election day.

According to Mashable:

“The idea? Take Facebook’s “Poke” concept, and use it to bring a little positive peer pressure into democratic participation”

Tiffiniy Cheng, co-founder and co-director of Fight for the Future says of the Vote With Friends app:

“We think [voting] is essential to what makes a vibrant democracy. Especially in the United States, we’re seeing that what your fiends are asking you to do actually affects whether or not you go vote. If that’s a part of voting in America, we should absolutely have the ability to do that online.” [Read more…]