Creating More Engaging Blog Content: 14 Resources

cms-265127_1280

The goal of every blog is to build a highly engaged readership. Doing this will allow you as blogger to interact with your target audience and gain greater insight to their interest, desires, and others. Knowing these will provide you information that you can use to create more targeted content to further engage your audience.

The more connected your audience is with you blog, the better your chances of meeting your other goals such as turning visitors into leads or customers. (Click Here to Tweet This Quote!)

To reach this point with your blog, you need to ensure that every post you publish from hereon out is optimized to maximize engagement with your audience.
[Read more…]

Movable Type Monday: Zemanta, TypePad Platform, Comment Styling, and More

Happy Monday, folks! Lots to cover this week, so let’s start with the release of Movable Type 4.32. This is a fairly minor release — no security issues, just a handful of changes. What’s remarkable about this release is the inclusion of the Zemanta plugin. If you’re not familiar with Zemanta, they help you find content on the web related to what you’re writing that you can include in your blog post. The Zemanta plugin has been around for a while, but now it’s being distributed with MT. I can’t recall Six Apart ever bundling a third-party plugin with MT before. Several times they’ve bought popular third-party plugins and made them part of the core — not really an option when the plugin is tied to a web service.

Clearly, this is the product of some kind of partnership between 6A and Zemanta. Since the plugin is open source, 6A can include it in MTOS with no licensing issues. Still, some users have complained. Since it’s tied to a commercial service it smells non-free, even though the plugin is GPL and it functions for free. There are those that feel this plugin should have been limited to the commercial verson of MT, rather than included in MTOS. So far, 6A shows no signs of changing things based on these complaints. [Read more…]