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September 11, 2008

Google offering UK Analytics users £75 of AdWords advertising

Filed as News with 6 comments

This may well have been doing the rounds among other publishers, so apologies if this is old hat to some, but today I received an email from Google offering me £75 of AdWords advertising.

I’m a UK blogger using Google Analytics. The email begins:

Dear Google Analytics User,

As a Google Analytics customer, we know that you care about the quality of traffic coming to your website, so we wanted to introduce you to Google AdWords. AdWords works by placing targeted advertising alongside Google’s search results.

To help you get started with AdWords we’ve sent you a voucher for £75 of Google AdWords advertising. The voucher is risk and commitment free, so start advertising today and drive more traffic to your website.

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July 18, 2008

Are Blog Comments a Source of Referral Traffic?

Here’s a question. If blog comments are mini-resumes, which comments are bringing the most traffic to your blog?

When you leave a comment on a blog, there are three things at work.

  1. Your desire to participate in the blog conversation and topic.
  2. Your desire to increase your link credits through blog comments.
  3. Your desire to encourage traffic from your comment to your blog.

A lot of pro bloggers cover the first two, but I want to explore the last one. If you really want to drive traffic to your blog through comments on other blogs, is it working for you?

Have you been paying attention to your blog referrals and incoming traffic to see where your traffic is coming from in relationship to your blog comments? It’s a very good question because we blog and comment on the premise that blog interaction helps drive traffic.
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