Internal site search is probably one of the most unloved aspects of any website, most people may swap their default search with Google’s and the only reason they do this is so they can display some AdSense. I have to admit that I was one of the neglecters, with so many other aspects of a site from design, architecture and blog marketing to worry about, it seemed pointless to spend any time on something that already works.
But when you really dive into the data behind your internal site search you can begin to see the potential that is held in this little search box. The obvious reason why people use a site search is, of course to find what they are looking for. In an age where time is precious and everyone wants answer now, if searchers are looking for something on your site, chances are they will use the search function. It doesn’t matter if directly under your search box your full site is categorized and silo’d perfectly, you may think you have the easiest site to navigate in the world but this doesn’t matter to your traffic they will still use the search option, and it all leads back to wanting answers now! Properly categorizing and siloing your site is still a good thing to do but more and more it is beneficial for the search engines more so then website usability. read more
Former blogosphere darling and Search Engine with capital S, Technorati, is looking to hire bloggers to feature original content on their site. In the midst of Twittorati and ad networks, this is a somewhat surprising move, since it means that the main Technorati site is moving even further from its search engine past.
I’d like to say that’s a shame but can’t really commit to that statement. The Technorati we once knew and actually used doesn’t fill a need anymore.
Obviously this is because of other search players in the blogosphere. It is tough enough to battle with Google, but they are joined by the likes of Twingly. All the while, Technorati haven’t been able to keep up with real time or anything, they should’ve been at the front. They must have other plans. read more
When I first started blogging over three years ago, blog search engines including Technorati and Google Blog Search were my favorite tools for keeping on top of who was talking about my topics, who was linking to my site and finding posts to comment on and offer help to.
However, over the years, the usefulness of these services have dwindled to nearly nothing. Where once nearly every great tip or connection came from either a Technorati Watchlist or a Google RSS feed, now I seem to get the best results from Twitter and more targeted searches.
The days of punching in a few keywords into Technorati and getting a stream of useful results is over. What follows now is a kludge of spam, off-topic posts and other noise that has to be sifted through to find the few grains of great content.
If blog searching isn’t dead, it certainly is very ill and it is time that something is done to fix it. read more
Swedish spam free blog search engine Twingly has announced the Twingly Blog Rank and Top 100. The former is a ranking system similar to Google PageRank, but for blogs, while the latter is a top 100 list for blogs, similar to Technorati. Or is it? Anton Johansson said this to me in an email this morning.
What’s the purpose of the Twingly BlogRank? Don’t you think that Technorati does a good enough job?
The purpose of Twingly BlogRank is to get a more valuable way to see if a blog has influence and importance. In many ways this is like Googles PageRank but only for blogs. Technorati is really good on what they’re doing but they have no international focus. If you’re from Sweden you want to be the no 1 in Sweden with BlogRank 10, not no 2612 international. BlogRank is based on language so the largest Swedish blogs get BlogRank 10 and the largest English blogs BlogRank 10, too. It’s quite easy to see at Twingly Top 100.
Technorati Authority is just a number that don’t say so much. Twingly BlogRank is trust.
For instance, you can select “All Results” above the search box and search for blog herald to get a section-by-section list of BlogCatalog members, BlogCatalog discussions, other slice-and-dice results from BlogCatalog, and (perhaps most interestingly) results from StumbleUpon, Delicious, Twitter and many other popular social bookmarking or social networking sites. read more
For most bloggers, finding story ideas is one of the hardest parts of maintaining a blog and it is something that becomes increasingly important important, though much more difficult, the more topical your site is.
Fortunately, the Web provides many great ways to keep on top of what is going on in your field, if you know how to use the tools that are available.
For me, the trick has never been to find the one best way to get new story ideas, but to but open up a wide variety of communication lines. Though my system is not perfect and I continue to miss stories from time to time, I also have a backlog of about three weeks forth of topics in my notebook.
That is because finding story ideas, for most niches, is fairly simple. It is just a matter of knowing where to look. read more