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October 23, 2013

Is Bad SEO Undermining Your Great Content?

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seo mistakes undermining blogs

We all know SEO is important, especially for blogs because they get new content regularly. However, if you haven’t educated yourself enough on SEO, then simple mistakes may have a will long-lasting impact on your blog, even though you may have great content.

Even though you may consider yourself in the writing industry, if your content is being published online, then you also need to become an SEO expert. Otherwise, you risk undermining your content and not getting the exposure that you deserve.

Rambling Meta Tags

Meta tags that are too long are one of the most common problems that I see during my website Internet marketing audits that are completed for clients. If your meta tags are too long, then they will get cut off in Google (and other search engines ), leading to incomplete information for both the search engines and your potential readers. Title meta tags must be under 65 characters (including spaces) and description meta tags must be under 160 characters. Most SEO experts (like Moz) agree that 155 characters is a good maximum to shoot for.

When redoing meta tags, be sure to include more top keywords and a good description of what that specific page is about. In addition, for WordPress blogs, you can use a SEO plugin that will automatically optimize these meta tags (as well as complete basic SEO) for you.

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August 16, 2013

How to Perfect Your Blogger Bio

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how to improve your blogger bio

There are several reasons to blog, but notoriety is usually one of them. Regular blogging can increase your online presence and make you better known within your industry. However, your content isn’t the only thing that will make you better known. A well-written blogger bio (that usually appears on the sidebar or at the end of your post) can be your ticket to further engaging with your readers. If they find out that they both like your writing and you have a clever bio, they are more likely to connect with you through Twitter, Google+ or your website.

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November 20, 2012

Seven Ways To Kill Your Blog

Registering a domain name and turning it into a profitable blog takes time. It takes patience, hard work and quite a few clever decisions. Some people would even argue that at times it takes a little bit of luck. The one thing that’s for certain is that it’s not easy.

Though most people know how difficult it is to create a profitable blog, many are surprised to learn how easy it is to kill one. Getting noticed might take a long time but losing the lions share of your readers can be achieved surprisingly quickly.

If you’ve been enjoying a certain amount of blogging success of late, here are seven mistakes that you should avoid making at all costs. read more

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June 28, 2012

Google Docs Now Offering “Offline” Editing

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Google Docs ViewerBig news out of the Google I/O conference on Thursday as the company announced the ability to edit Google Docs offline with the help of Google Drive.

Taking the stage at the conference was Clay Bevor, director of product management for Google Apps who accessed his Google Drive platform and pulled up a Google Doc without the need for WiFi or hardwired connectivity.

According to Google offline editing will be made available for various devices including Windows PCs with the Google Chrome browser and Apple’s line of iOS devices.

The move could be a big boost for travelers who may not have WiFi on select flights and for field users in remote areas who need to update documents but do not necessarily need to share those documents until they have internet connection. read more

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April 5, 2012

Google’s Blogger Platform Now Offers Webcam Image Uploading

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Blogger and Webcam ImagesGoogle’s Blogger platform on Thursday released a new feature that allows users to add webcam images directly into their posts.

The process for using the new feature is simple, select “insert image” and then click “from your webcam” and then take a few pictures, Blogger then keeps the last three photos a user chooses at which point the blogger can choose their favorite webcam stills to feature in their post.

While bloggers seem to like the idea based on comments placed on the official Google Blogger post they have also requested streaming capabilities that would allow them to post live webcam broadcasts on their blogs, much like the Google+ Hangouts feature.  read more

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March 12, 2012

Facebook Makes It Slightly Harder To Share Blogger Posts

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Facebook and Google Blogger CaptchaIt’s no secret that Facebook and Google don’t really like each other and that fact was highlighted on Monday when Facebook made it slightly harder for Google Blogger users to share posts on the social network.

Facebook has added a Captcha check that requires users to enter hard-to-read text into a box after it is presented as a graphic.

Designed to filter out spam from bots and other tricksters. The program focuses on online sites and doesn’t appear at this time to affect other users such as Official Google Mobile Blog users.

It also appears that the Captcha does not affect more popular Google Blogger websites.

In the meantime LiveJournal, WordPress, TypePad and Squarespace blogging platforms remain free of the annoying captcha feature now used for the Blogger platform.  read more

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February 7, 2012

Google Blogger Content Removed From Certain Domains Following Warning From India

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India Google BloggerGoogle Inc. on Monday removed content from various blogger specific domains in India after the countries leaders warned a “China type response” if the company didn’t better censor content deemed “religiously inappropriate.”

The request comes one week after Google announced plans to censor blogger platform content in certain countries through specific URL domain protocols. For example a post may be banned in India but still show up in a country where freedom of speech is available.

Speaking about the request Google representative Paroma Roy Chowdhury  noted:

“(Our) review team has looked at the content and disabled this content from the local domains of (Google) search, Youtube and Blogger.” read more

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January 31, 2012

Google Blogger Platform To Be Censored In Certain Countries

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Google Blogger

Less then a week after Twitter announced the censorship of Tweets in certain parts of the world search giant Google has announced a similar program targeted at the company’s blogger platform.

To reach the company’s new censorship goal GOogle will begin redirecting Blogger users to country-specific URLs for example instead of a Google.com blog in France the content would direct the users to Google.fr.

By adding country specific URLs Google can censor a blog post in one country but leave it untouched for example in the United States. read more

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September 2, 2011

Is Your Site Being Blocked?

Roadblock Image

Currently, there at least some 22 countries that block some websites, even more that block VOIP services. China alone represents a block that can restrict access to your site to over 1 billion people.

Though there are ways around most of these Internet blocks, few within the countries impacted have the means and ability to do so, making those blocks, for the most part, at least somewhat effective at limiting communication.

The sad truth is that, though some strides have been made in promoting freedom of access online, many countries are tightening their grip. Recent news from Iran indicates the country tightening its grip and increasing its filtering. Turkey has also seen a similar tightening of Internet restrictions.

But blocking goes well beyond countries. Though less nefarious in nature, many companies and households also use blocking technology to restrict who can access certain sites. Whether the goal is to increase employee productivity or prevent minors from access adult content, the results are often the same.

So is your site being blocked? Are people who might want to visit your site barred from accessing it and, if so, what can be done about it? Here’s a quick look at the current web filtering landscape and what it means for your site. read more

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August 31, 2011

Blogger Finally Gets Design Improvements, Better Editing System

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Blogger Screenshot

Google on Wednesday revealed massive changes to their Blogger system, including a new design and a much improved editing system. The announcement marks the first time in years that the company has released a major update to their blogging system.

Users willing to try out the new system should receive a pop-up announcement starting today when they log into their blogger accounts.

According to the company the new system is meant to look more like Google’s current aesthetic, while providing a simplified post editor that offers more features to keep users posting on the rather archaic blog platform.

The company has also announced a new “Overview” section which allows users to view recent traffic and blog comments for their Blogger based accounts.

According to Blogger Product Manager Chang Kim: read more

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