July 23, 2013
Blog readers expect consistency, and if you’ve been blogging for any length of time, you understand the importance of keeping content fresh and interesting. However, once a new post is out in the world, most of us are already working on the next idea, topic or tips. While this is a good thing, and it can also be a bad thing. Since we are focused on moving forward with future content, we tend to neglect posts of the past.
We promote them shortly after publishing, and then they tend to lay around unless they are discovered through a variety of different means. When we truly work on improving our writing, our stories, ourselves, our best content lies ahead of us. Although that is the case, our past content likely offered up great value as well.
Failing to provide an easy way to access it is a shame after putting in so many hours to get said content out there to the world. This situation can be quickly remedied in several different ways…
Focus On Functionality
Everyone will tell you that good design is important. However, if your site is not functional, the design could really matter less. Functionality is just as, if not more important than a great design, and when you have a functional site, people will be more inclined to spend time on your site. Make it super easy for users to dive into different categories, and maybe even guide them to your more popular content. read more
Tags: blog readers, blog tips, blogging tips
July 17, 2013
Blogging is a great way to build a community, and demonstrate your expertise. It’s also a great way to build a business whether it’s through the sale of digital or physical products and services, or consulting for example. One phrase often uttered in the marketing community is, “The money is in the list”. While blog subscribers are always great, email subscribers have helped to differentiate themselves, showing that not only do they have a larger interest in what you have to say, but also may be more likely to buy something from you.
Whether you sell info products, run an online store, or are even a dog trainer offering one-on-one sessions, increasing your email subscribers can help you to better connect with more serious individuals, and potentially increase future sales. read more
Tags: blogging tips, email, email marketing for bloggers, email subscribers
July 15, 2013
Everyone wants to build a community on their blog, but many sadly fail. Maybe they’re attracting the wrong readers, and maybe they’re simply too focused on me, me, me. There are many different variables, but we first need to look at the difference between an audience, and a community. An audience is a group of people who may follow you, and (hopefully) enjoy what you have to say. A community is a group of people that not only follow you, but they have a larger interest, and are your most dedicated supporters.
When it comes to blogging, you want dedicated supporters, not just window shoppers. With anything, building something of value takes time. You cannot expect to build a community overnight, and you’ll be lucky to build one in mere months. However, the payoff is well worth it, and this community can follow you even if you completely change careers. read more
Tags: blogging tips, build a community, community building
June 28, 2013
Chris Brogan is CEO and President of Human Business Works, an education publishing and media company helping professionals become the best they can be. His book “Trust Agents” co-authored alongside Julien Smith, is a New York Times Best Seller, and the duo also went on to write “The Impact Equation”. When Chris isn’t busy speaking or working on his next project, you can find him blogging about social media, business, and more. In fact, Advertising Age ranks his blog number three in the world for social media/marketing.
When did you first get started blogging? In what ways has the landscape changed since then?
I started back in 1998 when we called it journaling. There weren’t comments. There wasn’t RSS. And more people wrote about a passion instead of tried to write to get attention only.
The design of your site is pretty fantastic. I’m a little jealous actually. Is great design important, or does the saying “Content is king” ring true?
Great design IS important. It’s the equivalent of an Armani suit and a Rolex vs a backwards ball cap and a tee shirt. Design actually triggers trust opinions.
What are some of the biggest mistakes bloggers make?
Bloggers write far too often from the opinion that others want THEIR opinion and not useful information, and MOST bloggers end posts horribly, without any good resolution or next action. Endings are most bloggers’ problems. read more
Tags: blogging tips, building a community, Chris Brogan, writing tips
June 26, 2013
With so many distractions hitting you from every direction, and, let’s be realistic, thousands of other blog posts written on the same topic as yours, it can be hard to keep things fresh. Content can often go stale lacking the life, and energy it once had. While you can continue writing as your normally would, there are a few ways to fire things up so to speak, potentially bringing more value to your readers. read more
Tags: blog ideas, blog posts, blog tips, blogging tips
June 24, 2013
Anyone can write a blog post, but fewer can create something that truly connects with readers. Tim Ferriss, a three-time New York Times Best-Selling author, has been captivating readers since 2007. From “How to Lose 20 lbs. of Fat in 30 Days…Without Doing Any Exercise” to “20 Things I’ve Learned From Traveling Around the World for Three Years”, Tim has a heavily shared collection of content on his Four Hour Work Week blog.
Of course, being a world renowned author definitely helps. However, there are several things we can learn, and apply with our own blogs… read more
Tags: blog writing, blog writing tips, blogging tips, write a blog post
June 11, 2013
I know that I have a lot of days where I do not think I have one good idea left in my brain. I have thought about every relevant blog post under the sun I could possibly ever write. There is no new news that is relevant to my blog niche and I am just in a rut. I know that a successful blog needs to have consistent posts, but I am just flat out of ideas. I know that in order for my blog to remain profitable I need to keep readers interested, but I just do not feel like I have anything interesting left to say.
Well, in order to fight this attack of the borings, I came up with a few blog post ideas to get me back on the right path. While all these ideas may not match your blog’s niche topic or audience, if you think about them long enough I am sure you can twist them to make them fit for your needs. Without further ado, here are 12 unusual and inspired ideas for blog posts for you to consider: read more
Tags: blog post ideas, blogging tips, writing tips
June 6, 2013
Have you ever had a nightmare when you’re driving alone on an empty road and you find yourself suddenly veering off a cliff? We’ve all gone through it: cold sweats, crumpled sheets, shallow breathing, and panic-filled thoughts. We all have nightmares that keep blissful sleep at bay. But you can’t sneak into your parent’s bedroom now for a reassuring hug.
What am I talking about again?
Blogging nightmares! read more
Tags: blogging tips, inspiration
May 13, 2013
Interviews have the potential to be so much more than just another element to add to your blog. When conducted correctly, an interview can produce a post that is truly one-of-a-kind and unique within your niche. Crafting quality interviews require care, consideration and these 5 essentials. read more
Tags: blogging tips, Interviews
July 11, 2011
One of my favorite things about bloggers is their willingness to experience pain. We all know the classic stereotype of ‘basement bloggers,’ but it turns out that the blogosphere is comprised of millions of tough-minded people who are (mostly) slow to anger.
How can I tell?
After blogging and writing professionally for a handful of years, I can say with conviction that writer’s block is one of the most painful and frustrating experiences I have went through in my life. Staring at a blank page or a blinking mouse cursor in the wee hours of the morning is dreadful.
Yet, like every other blogger, I’ve willingly put myself in that situation time and time again as I’m attempting to craft a new blog post as an Internet marketer. Over the years, I’ve picked up a few techniques from newspaper editors, other bloggers and great writing minds that have not only helped free myself of a lot of writers block, but they have also improved the quality of my work.
These seven ‘writing hacks’ have optimized my blogging and I’m able to find the right frame of mind on a regular basis for writing blog posts that I’m extremely proud of. read more
Tags: blog optimization, blog seo, blogging tips