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July 13, 2009

NY Times: Blogosphere Plays Second Fiddle To Mainstream Media—With A Few Exceptions Of Course

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The NY Times published an interesting article yesterday highlighting (or rather comparing) the blogosphere and main stream media outlets when it came to breaking news to the world last year.

Although the overall emphasis was that the mainstream media (sometimes referred to as “old media”) was hours ahead of their “pajama buddies,” they did acknowledge that bloggers did once in a while establish the news trend (instead of vice versa).

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July 8, 2009

Technorati Launches Twittorati

Technorati wants to be in the middle of the traditional blogosphere, and Twitter. Hence they launch Twittorati, a Muck Rack powered Twitter mash of whatever the Technorati Top 100 blog’s bloggers twitter about.

We say this is where the Blogosphere meets the Twittersphere, but what does that mean? Twittorati shows what top bloggers are tweeting about, and how these trends compare to Blogosphere trends. You’ll be able to filter tweets by topic, see the most tweeted blog posts, and compare leading Blogosphere and twitter trends.

The site lets you “follow the highest authority bloggers”. More is to come, but for now, check it out. If nothing else, it helps cement the Technorati Top 100 blogs even further.

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February 9, 2009

Interview with Amanda Rose, Twestival Organizer

Twestival Logo

Earlier today, the Blog Herald interviewed Amanda Rose (Twitter: @amanda), founder and event organizer for Twestival (see earlier coverage), which gathers volunteer Twitter users everywhere this Thursday, February 12 to raise money and awareness for charity:water. Here you go.

How has Twitter helped the spread of the Twestival meme?

Twitter as a communications tool has enabled Twestival to happen.  This type of global, grassroots events series could never have happened even 2 years ago.  The immediacy of communication and the ability to tie communities together via Twitter has been crucial.  We are also using Twitter as the foundation of many of our fundraising efforts; Tipjoy.com is a great way for people to ‘tweet’ their donation and spread the word to others.

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December 1, 2008

Bloggers Observe World AIDS Day 2008 En Masse

world-aids-day-2008-logo

In case you haven’t visited the Google homepage today (as if that were how you got all your news), it’s World AIDS Day today.

According to Google Blog Search, over 13,000 blogs have talked about World AIDS Day in the last 24 hours. That’s more than participated in Blog Action Day 2008, which focused on poverty.

Some indications of mass blog participation and the impact of social media on this event:

  • BlogPulse is showing a major spike in mentions of “aids” or “World AIDS Day.”
  • AIDS.gov has a blog at the official website for the US government’s AIDS prevention and information resource.
  • Bloggers Unite, a service of BlogCatalog, has recruited the BlogCatalog user base of tens of thousands of people to participate in World AIDS Day.
  • Technorati shows dozens of high-authority blog posts discussing World AIDS Day 2008 in the past couple of days.
  • “World AIDS Day” is one of Twitter’s hottest phrases right now.

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October 31, 2008

Blogs Influence Buyers More Than Social Networks Do, BuzzLogic Study Finds

Buzzlogic LogoReaching for your wallet? You might just have read a blog article.

On Tuesday, BuzzLogic released a report called Harnessing the Power of Blogs which concludes that the blogosphere has more power than online social networks when it comes to shaping consumer buying decisions.

The report analyzes the results of a survey, conducted by JupiterResearch and sponsored by BuzzLogic, that asked 2,210 online consumers in the US about the ways in which different kinds of websites influenced their purchasing choices.

One conclusion of the survey: “Frequent” blog readers – that is, those who read blogs once or more each month – actually depend more on blogs to find other blog content than on any search engine.

Another interesting find: the number of people who read at least one blog a month has quadrupled since 2004. read more

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October 4, 2008

Sarah Palin Blogs: 10 You Must Follow

It’s been about four weeks since we first covered U.S. Republican vice-presidential nominee  Sarah Palin, the Alaska governor who vaulted from relative obscurity into international prominence overnight when her nomination took America by surprise a little more than two months before the November 4 elections.

Since then, the blogosphere and mainstream media have continued to buzz about Palin more than Barack Obama, the Democratic nominee for president; more than Joe Biden, Obama’s running mate; and even more than John McCain, the GOP pick for prez. read more

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