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November 26, 2009

TweetBookz: Would you turn 200 tweets into a book?

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tweetbookz-logoI’ve written just over 4,000 tweets since I signed up for Twitter several years ago, but I think I’d be hard-pressed to choose 200 of a high enough quality to turn into a book.

However, new startup TweetBookz has decided there must be enough Twitter fanatics who would like to do just that.

Cofounders Jacob Schwirtz and Asael Kahana said that the service offered a “fun way to look back on your favourite tweets and capture all the emotion of those moments to keep forever.” read more

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July 8, 2009

Writer gets book deal after recording chapters as podcasts

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Unpublished author (magician and comedian) John Lenahan faced the scenario typical for many unknown writers: rejections from publishers and no-one to sell his book.

Yet when he started to record instalments from his “Shadowmagic” book on the podcasting service PodioBooks.com, he built up a loyal following of some 20,000 listeners and was soon beating back excited publishers with a big stick.

He had bought some good quality recording equipment and practised before committing his voice to the online service (“I wanted it to be good from the start and not starting to sound good by chapter six,” he said). read more

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February 12, 2009

Understanding Digital Marketing: new jargon-free business book gets companies blogging

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Understanding Digital Marketing is a new UK-friendly book aimed at explaining to companies how to harness the Internet to grow their business.

Written by technology journalist Calvin Jones and online expert Damian Ryan, it provides practical step-by-step guidance on the topics like selecting a domain name, search engine optimisation, affiliate marketing, online PR, social networking, email marketing and blogging. read more

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February 11, 2009

TwitterTitters: Power of Twitter to raise money for Comic Relief

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Two British journalists have launched a project to publish a book of comedy writing with all proceeds going to Comic Relief.

TwitterTitters was only announced on Twitter yesterday, yet already the power of the platform is very apparent.

They’ve found an illustrator, and writing submissions — which can include short stories, scripts, poems and prose — have been received. read more

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February 2, 2009

Review: WordPress for Business Bloggers

wp-business-book-cover

When I first heard about Paul Thewlis’ new book, WordPress for Business Bloggers, I was very excited. As an avid WordPress user and a business blogger, I was very keen on the idea of reading a book targeted specifically to my kind of blogging. Though I’ve owned and read many books about WordPress and about blogging in general, none have seen so targeted to me.

However, the title of the book doesn’t do a great deal to describe it. One could not possibly do a thorough job of describing business blogging and WordPress within the confines of the same 350 page book so it has to either be A) A book about business blogging that touches on WordPress or B) A book about WordPress that touches on business blogging.

The book, for better or worse, is the latter. Only one chapter, the first, really delves into the business blogging and most of it is about planning. The rest of the book is a basic, if solid, overview of blogging and WordPress in general.

This is not to say that it is a bad book, just that those who might be most excited by the title may find it a bit basic and frustrating. On the other hand, there are others that might pass it over that could find it very useful. read more

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August 11, 2008

Review: Blogger – Beyond the Basics

Blogger: Beyond the Basics provides a difficult challenge to me as a reviewer. As a die hard user of WordPress reviewing a book about Blogger, I have to do two things.

  1. Not allow any prejudice or personal feelings about Google’s blogging service to enter my review.
  2. Read this book from the perspective of the target audience and decide how much it might help them.

The first turned out to be surprisingly easy. I’ve dabbled with Blogspot blogs before during tests and was curious what advanced capabilities the service had.

The second, however, turned out to be much more difficult, not because I found it hard to put myself in the shoes of the target audience, but because I couldn’t figure out exactly who the target audience was. read more

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