3 Million Checkins Were Made On Foursquare Day

Foursquare LogoJust a little over two years ago Foursquare was a new startup that made its debut during SXSW 2009. Today at a little over 2 years old the checkin service celebrated an amazing 3 million checkins on Foursquare Day (April 16th).

The high level of checkins were a record breaker for Foursquare’s daily checkin count. To put that in perspective the 100 Millionth checkin was made in July of last year.
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Check-In At Startbucks Today Using Foursquare To Win Money

New Starbucks Logo on Coffee Cups

New Starbucks Logo on Coffee CupsIn celebration of their 40th anniversary, Starbucks today is rewarding random Foursquare users with $40 gift cards. All you have to do to enter is check-in at any Starbucks location.

The promotion started at 12:01 a.m. PT and will continue through 11:59:59 p.m. PT on March 12. The company is giving away 500 prizes and a “Tribute Badge” will also be rewarded.

If you won’t be checking in via Foursquare you can also send an email with the subject line “Starbucks Foursquare Entry Submission” to [email protected]

Winners will be drawn and notified on March 16 and you can find the official contest rules here.

It’s not the first time Starbucks has worked with Foursquare, unfortunately during their last campaign many stores were not made aware of the promotion which led to angry customers complaining that the promotion was not being honored. [Read more…]

Foursquare Reaches 6 Million Users, Brags About It With Infographic

Foursquare Infographic Header

Foursquare Infographic Header

I’m not a fan of location based services, in my opinion it’s an invitation for crooks to realize you’re not at home and then rob you while your at dinner. Also, my messages would show how pathetic I really am, “I just checked into my couch for the 50th time this week” would not make for the most interesting Twitter and Facebook updates.

On the other hand, 6 million users find location based services a big win with Foursquare announcing today that they now have 6 million mayor wannabees roaming around with their mobile devices and computers, checking in at every chance they get.

To go along with the company’s success they have created a chart that shows how they have achieved 3400% growth in a very short time. No that isn’t a typo, they have really grown by 3400 percent.

Here’s the Infographic cut up into each highlighted section: [Read more…]

Foursquare Users Upload One Photo Per Second

Foursquare Photos with commenting

Foursquare Photos with commentingFoursquare users using the popular iPhone app were given the ability this week to upload photos to their check-ins and comment on their own and other friends photos and with that new option has come a huge increase in the number of photos being uploaded to the location based service.

Foursquare founder Dennis Crowley has announced that every one second a photo is being uploaded to the site and that number is expected to increase when the Android photo sharing option goes live today.

With the increase in the number of photos being uploaded to the site and that number expected to grow rapidly as Foursquare’s market share continues to grow, Crowley is working the rounds to ensure that the issue of scale is dealt with.

Crowley in a Tweet told @benpopper:

“Ha, We spent all summer scaling in infrastructure in anticipation of this. And nooowww it’s time for the new features to roll out.”

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Foursquare iPhone App Now With Photos And Commenting

Foursquare Photo and Comments - iPhone

Foursquare Photo and Comments - iPhoneFoursquare, the popular location based check-in service today announced the addition of photos and commenting capabilities for their iPhone application.

Using the new option you can now check-in at your location and attach a photo to that check-in place of origin. You can then add comments to your check-ins or to the check-in locations of your friends, creating for a more social experience.

The photo option will provide a prompt to add a picture as you use the service, much in the same way you are asked if you would like to add a “shout.” Foursquare users can also choose to add a photo after they check-in which is then added to that check-in details page, the same page where your check-in comments are hosted.

Your photos, just like your check-in locations will only be available to those you choose to share them with, such as your Foursquare friends or social media sites (Facebook, Twitter, etc). Comments on the other hand are only viewable and active for your Foursquare friend base which will help eliminate spam worries. [Read more…]

Foursquare Unveils New API After More Than A Year Of Development

Foursquare Apps

Foursquare AppsIt’s official! Developers now have access to Foursquare APIv2, the companies news developer tool which has been in the works for more than 12 months.

Under the new API Foursquare has removed XML calls, which in turn will speed up response times, while they have made OAuth2 available to allow for better security when users connect their Foursquare accounts to third-party services. Also included in the API are new endpoints that allow for badge fetching, venue history and venue popularity.

According to Foursquare:

“The foursquare APIv2 gives you access to all of the data used by the Foursquare mobile applications, and, in some cases, even more. Integrate checking in or viewing checkins into your application, build tools to help users use or visualize their own history, experiment with new ways of displaying badges, leverage our uniquely rich information about venues or do things we haven’t even thought of yet.” [Read more…]

Foursquare Gets Huge Buyout Offer After Passing 5 Million User Mark

Foursquare Mobile Screenshot

Foursquare Mobile ScreenshotFoursquare on Wednesday passed 5 million users and with that milestone an unknown company has offered to buy the location based service for $140 million.

It wasn’t until April 2010 that Foursquare passed the 1 million user mark, which means in just 8 months they have managed to increase their user base by 5x.

The company also has the advantage of a large lead over their closest competitor Gowalla. Their large lead even led to Gowalla last week adding Facebook integration to their own application.

Foursquare spoke with USA Today and stated that:

“Though there are over 5 million user IDs in the foursquare community, our user IDs don’t necessarily match up to our actual number of user accounts. That said, we do expect to hit 5 million next week.” [Read more…]

Foursquare TV Show In The Works


FoursquareFoursquare is great if you want to share your location with friends or let burglars know when you’re not home, but a TV show? That’s something I would never have thought, but apparently Endemol USA has and they are trying to figure out how to integrate the location based service into a new TV show they are currently developing.

Endemol has even went so far as to receive an exclusive development deal which will allow them to create the show.

According to Variety, the show will have “an “Amazing Race”-style competitive element, in which participants travel to various sites.”

With 5 million users already checking in with Foursquare an audience is definitely available and it could lend itself to a “play at home” vibe which could add to the excitement for the show. [Read more…]

Gowalla’s Newest Update Is Foursquare

Gowalla Check-In

Gowalla v FoursquareAs the old saying goes, if you can’t beat ’em, join ’em, or in the case of Gowalla vs. Foursquare, if you can’t beat ’em, integrate your location based services with them. Gowalla’s newest update gives users the ability to share check-in information with Foursquare.

The feature joins the applications ability to share locations with Facebook and Twitter users, providing friends with your location based info on various GPS enabled devices including tablets, mobile phones and other portable electronics that support Gowalla services.

The update, called Gowalla 3 adds what the company is referring to as a “universal activity feed” which shows a users friends check-ins on the Gowalla service, along with Facebook Places, Tumblr and Foursquare. Users retain the ability to choose what sites receive their updates and what services they receive information from.

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Google’s Orkut Mimicking Foursquare?


Believe it or not, Google actually has a social network by the name of orkut who actually dominates the social scene in Brazil as well as India.

Apparently in a move to help maintain the sites popularity in the two regions where Google is seen as a major social player, orkut has decided to add a flavor of Foursquare to the service.

You might have noticed something new in orkut. Some of your friends may have little icons on their profile pages, and you may start seeing some updates from friends as well. These are our new orkut badges!

Badges are another way for you to express yourself on orkut, with different sets of badges for users that engage with orkut in different ways. For example, if you’ve been on orkut for a long time, you might get an Early User badge! Or, if you created a popular promotion, you might get a Promoter badge. Once you win a badge, it’s up to you if you want to display it on your profile or not. (Official Orkut Blog)

Note: Emphasis theirs.

Thus far many of these badges seemed geared towards active users on the site (i.e. resharing content, using all of the features, etc.) with a few dedicated towards actually helping the orkut team in some way (note: probably dealing with reporting bugs).

There are a few badges that are a little trickier to unlock (such as the millionaire forum owner badge), but for the most part active users should be able to acquire most of them with little difficulty.

Google is promising to unveil more badges in the future, although only time will tell if badges helps the Mountain View giant popularize its oft forgotten social network outside of India and South America.