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November 12, 2013

Increase website traffic with Google Authorship – Infographic

Increase website traffic with Google Authorship – Infographic (via http://www.socialmediamamma.com)

SOURCE Google Authorship is a very effective way to increase the visibility of your business and increase traffic to your website. “By building up your authorship, blog posts and articles that you have written will get displayed in the search engine…


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October 15, 2013

The Big Benefit of Google Authorship and How to Setup in Seconds

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Google Authorship

Google Authorship made its first appearance in June 2011, and allows writers or bloggers to “connect” with their content across the web. Any webpage that has the proper Authorship markup will display basic info from your public Google+ profile, including your photo. Now, before you start worrying, the good news is you don’t have to be active on Google+ in order to take advantage of this feature. It’s a great social network, but definitely not necessary. All you need is a properly filled out profile, and you’re ready to rock.

Despite being available for over two years, there are still many who have yet to add the necessary code to their website or websites. Is it because setting it all up is too difficult? If that’s the case, we’ll be diving into a method which requires zero coding at all. If it’s because many still don’t know about it, that could definitely be the case, too. Earlier this month, Jeff Bullas published a post by Joana Ferreira titled, “Why Aren’t More Bloggers Claiming Ownership of Their Content?read more

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July 25, 2013

You’re Hurting Your Blog: Get Involved in Social Media Before It’s Too Late

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Maybe you’ve read an article with this same or a similar title before. You know Twitter and Facebook are important for your brand, yet you just haven’t made yourself sign up for Twitter yet. And your LinkedIn profile is barren, with an incomplete job  history and no portfolio examples. Your blog seems to be doing OK, but you know it could be better.

If this is you– I challenge you to get set-up with social media ASAP. And once you’ve done that, create time in your daily routine for social media. Even 15 minutes per day can help you craft a regular online presence.

You know you should be on social media, but if you are a blogger or representing any of your work online, not having a regular social media presence can hurt not only your blog traffic, but your online persona as well.

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