Content Creation Versus Content Sharing

Content-Creation-Sharing-580x2120

We all know what content creation and content sharing mean, don’t we?

Is there a difference?

In the “regular” blogging setting, perhaps there isn’t much of a difference in that content sharing follows content creation. We look for blogging opportunities, or we work for existing clients.

We create blog content and then share that content via different social networks.

content creation versus content sharingSource

When it comes to companies that sell products or services, there may very well be a distinction, hence the idea “content creation versus content sharing”. [Read more…]

50 Blogging Tips From the Experts

expert blogging tips

As of 2014, an estimated 6.7 million people blog via “traditional” blogging platforms. Think WordPress and Blogger among others.

This number has surely grown since the survey was done, with bloggers in every niche popping up like mushroom after the rain. We can’t deny that there are a lot of talented new bloggers today, but with the blogosphere already so crowded, it is crucial to find that special sauce that will give you an edge over everyone else in your niche.
[Read more…]

Local SEO 101 For Law Firms [Infographic]

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seo101

In the modern search environment local SEO is vital to ranking your business for your major keywords and search terms. If your business serves a particular location and its surrounding areas, making sure your website is optimised locally is crucial. If you are in a location and expect people to be able to find you on Google for that location, you should be optimising your web pages for your local area. The following infographic looks at how local SEO is important for lawyers. [Read more…]

Responsive Design for Newbies [Infographic]

responsive design for newbies

responsive design for newbies

With the rise of mobile devices and people using them more and more to go online, the need for web design that works across devices arose. While the term “responsive design” wasn’t coined till May 2010 by Ethan Marcotte, the concept finds its roots in 2004, when Cameron Adams first demonstrated a site layout example that adapts to browser viewport width.

Leaving all that dry historical data behind, let’s look at the basics of responsive design. If you’re already up to your elbows in the concept, then you might want to look at another post of ours: Responsive Webdesign – A Paradigm Shift In The Industry [Infographic]. [Read more…]

How to Effectively Find Talent on LinkedIn

LinkedIn-Pen-580x435

There is no doubt that LinkedIn has proven its value for employees/workers and companies. Perhaps, unlike Facebook and Twitter, the platform has maintained a more professional reputation – which is what it was all about from the get go anyway.

Today, more than ever, LinkedIn plays a significant role in how companies recruit employees and how individuals look for jobs. It also serves as a repository of knowledge, as well as a means of gaining exposure for online publishers. [Read more…]

The Best WordPress Plugins for SEO, Social And CRO in 2015

wordpress plugins 2015

cro seo social wordpress plugins

In spite of WordPress getting some flak in recent times, one can’t deny that the platform is still huge. With more than 74 million web sites using WordPress, it’s only to be expected that developers continue to focus on making plugins for the platform.

This is both good and bad. On the one hand, there is an array of choices that can help make life easier for WordPress users. On the other hand, the plethora of plugins can easily confuse users, especially if you’re new to the game.

That’s why it’s awesome that those who have some knowledge of existing WordPress plugins create resources to share with those who can make use of them. Today, we’re sharing something created by Jamie Spencer: an infographic highlighting the best WordPress plugins for SEO, social, and CRO in 2015. [Read more…]

How to Become a Digital Nomad

digital nomad

A long, long time ago, in most countries on this planet, people were expected to go to school, get a job, and keep that job till retirement.

digital nomad
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Well, in some cases that still applies, but for many, the idea of holding a job for life and staying in one place forever may be akin to hell.

With all the technological developments in the past decade, it is now possible for one to work and roam the world. The concept of a “digital nomad” is now a very real one. In fact, many people who have desk jobs dream of being a digital nomad. [Read more…]

5 Ways You Can Speed Up Your Website

speed up your website

Did you know that, according to research, 83% of users expect websites to load in 3 seconds or less, but the median load time of the top 500 eCommerce websites is 10 seconds?

It’s no wonder that the Internet is full of trolls, comment spam, and generally unhappy people: everyone’s disgruntled from waiting for websites to load.

speed up your website

Faster websites make more money, have happier users, and boast higher conversion rates than slower ones. You can see all the research in the infographic below: [Read more…]

Are You Varying Your Content Enough?

Vary your blog content

Vary your blog content

Blogging is something most people start for fun or to share what they know with others. However, blogging is somewhat of an art, that takes constant variation in care in order to make it successful. One of these variations is the length and type of your blog content.

Your blog posts should go beyond daily posted 300 words; by incorporating infographics, audio and video, and longer, more in-depth posts you will make your blog more entertaining to read. This can increase time spent on your blog and reader retention rate. [Read more…]