Instagram influencer marketing is taking the advertising industry by storm. It is no surprise that Instagram has become one of the fastest growing social media outlets. With more than 100 million users, the end of the growth is nowhere near over. As more features get added and businesses throw their hat into the Instagram ring, the dollar signs keep adding up. [Read more…]
Instagram is one of the most popular social media channels at the moment. With different features focused on helping users share their visual content to followers, the platform allows businesses to build a more vibrant community to engage with their respective brands.
In fact, the Instagram train is more than picking up steam. The number of brands predicted to use Instagram as part of their social media strategy in 2017 is 70.7%, edging out Twitter for the top spot. [Read more…]
With over 500 million monthly active users, bloggers and marketers continue to increase their adoption of Instagram in their promotion strategies.
According to statistics, about 48.5% of businesses use Instagram for marketing, and this number is expected to increase to 70.7% by the year 2017. Moreover, 75% of users interact with brands and visit their websites – making Instagram one of the best social media vehicles for increasing blog traffic. [Read more…]
Social media is more of a time suck than a moneymaker for most people, but not you. You know that with a little research and a lot of hard work, you can make social media work for you. It’s a brave new world out there, and technology has forever revolutionized the way we socialize, shop and, most importantly, make money.
If you’re ready to take your blog to the next level, here are tips for making your Instagram account one of your best moneymakers. [Read more…]
As a blogger, social media is probably the most effective channel for reaching a larger audience. Truth be told, optimising for search engine traffic is not the easiest and cheapest thing to do, especially for new blogs. Websites take weeks to be indexed for new search terms – let alone reach page one where all the traffic is. But through social media, you can dramatically increase your blog’s visibility and get significantly quicker results. [Read more…]
At this point, you’ve already seen “Instagram Husband.” Right? If not, you’ve been living under a rock for the better part of a week. “Instagram Husband” is a parody of our social media culture, making fun of our obsession with taking pictures of… well… everything. From ourselves (in awkward poses) to our food, we’re a culture of people who are obsessed with documenting every part of our lives.
If you’re on any popular social media platform, the chances are that you’ve already seen brands pushing products ahead of Black Friday. There’s really no escaping it, especially since shopping online for great Black Friday deals is growing in popularity, making it a genuine alternative to actually walking into a brick-and-mortar store. They times they are a-changin’.
While SEO continues to refer the most traffic to sites and blogs, social media is not far behind. In fact, in December 204, social media has usurped SEO as the top referring channel to websites with 31% of referral traffic coming from Facebook, Twitter, and the like.
While the sample size is small, this study is nonetheless indicative that social media has become a marketing conduit for bloggers to help not only drive more traffic to their blogs, but also increase your conversion rate or ROI!
If you’re still stuck with your ways of optimizing your blog for search engines, maybe it’s time to change with the times by including social media as part of your marketing agenda. To help guide you which tools to use or focus on for this channel, the social media statistics featured below should give you a better understanding on the kind of marketing strategy to prepare for.
It doesn’t take an expert to see that Google search no longer has the same reach that it had just a few years ago. Sure, Google still controls more than two-thirds of American search, but it isn’t the only platform by where people connect online. Thanks to social media, your customers may be just as likely to find you on Facebook or some other sites as they are using Google search. Here are five social media strategies (websites) for 2014 that every company should consider.
Facebook — What are you using Facebook for? Hopefully, your business has its own page there, perhaps multiple pages for different and distinct products that you sell. Facebook can no longer be ignored: there are more than 1 billion global users engaged. Use it post new information about your company, to elicit feedback from your customers, and make special promotional pitches. Encourage people to “like” your pages and to reshare your information. [Read more…]
After Instagram announced that they were allowing embeds of Instagram posts on websites via their blog, many bloggers have taken advantage and have started using embed codes instead of copy and pasting Instagram images or taking a screenshot of an image to re-post it to their page.
Even though you can still only post images via an app on a mobile device, Instagram has become a huge social media platform that brands and bloggers should be utilizing. Many ways to do this include interacting via the community through Instagram photo challenges, contests, custom hashtags, and artistic photos that showcase the blog or company’s values and products.
After you sign up for an account (if you don’t have one already), here are some of the reasons why you should be embedding more Instagram posts on your blog: [Read more…]