Simply having a blog strategy in place is no longer enough. If you want to be successful with content marketing, you need to invest in a variety of different content mediums and approaches. The challenging thing is to keep track of these different types and how they change from year to year. For your convenience, we’re providing an updated listed of the types of content worth investing in this year. [Read more…]
Earlier today, the Blog Herald interviewed Amanda Rose (Twitter: @amanda), founder and event organizer for Twestival (see earlier coverage), which gathers volunteer Twitter users everywhere this Thursday, February 12 to raise money and awareness for charity:water. Here you go.
How has Twitter helped the spread of the Twestival meme?
Twitter as a communications tool has enabled Twestival to happen. This type of global, grassroots events series could never have happened even 2 years ago. The immediacy of communication and the ability to tie communities together via Twitter has been crucial. We are also using Twitter as the foundation of many of our fundraising efforts; Tipjoy.com is a great way for people to ‘tweet’ their donation and spread the word to others.
If every blogger involved in the annual October 15 event would have left a comment at Chris’s post, there would be well over 10,000 of them.
And yet, if every person living in poverty were to comment, there would be more than 3 BILLION comments.
Can you fathom it?
I am grateful to be an assistant event coordinator for Blog Action Day this year. It has broken my spirit several times over to consider the magnitiude and subject matter of the effort. [Read more…]